Health Care Practice, with VeinInnovations
While most blood clots can be detected in a hospital, blood clot-related deaths account for more deaths in America than breast cancer and AIDS. This week, David Martin begins a four-part series on blood clots for Deep Vein Thrombosis Awareness Month.
Home Mortgages, with Southeast Mortgage
Loan origination and refinancing are expected to climb 30 percent in the coming year as the housing market gains momentum. J.D. Crowe explains how that increase in business volume will lead to an increase in hiring in the housing industry.
Robinson College of Business
Jason Aldrich explains how individuals who accept a continuous learning approach to proactively manage their careers will be more successful and have relatively more job security than those who do not. He provides seven principles to contribute to this approach in the 21st century job market.
Sustainability
Atlanta will highlight an aspect of its national sustainability leadership when it hosts the largest event in the country that focuses on environmental revitalization and economic redevelopment – The National Brownfields Conference. Howard Lalli discusses the conference and what it will bring to Atlanta.
Global Health
With an incredible collection of institutions and individuals committed to the issues of global health, Michael Nyenhuis describes in his inaugural post how Atlanta is a key center for global health – and maybe the key center in the U.S.
Public Relations, with Schroder PR
March 4th was National Grammar Day and in case you didn’t celebrate, Sarah Funderburk is giving you a second chance to observe the holiday. She shares some of the most common grammatical errors she has seen.
Previously in Thought Leadership: February 19, 2013
Health Care Practice, with VeinInnovations
What pushed Gov. Brewer to endorse part of the Affordable Care Act, a program she remains opposed to? David Martin addresses this question and others in relation the Affordable Care Act being declared constitutional.
Robinson College of Business
Last week, V. Kumar, Ph.D., described the importance of utilizing the Customer Lifetime Value (CLV). This week, he discusses how CLV can be implemented and the benefits to be had by companies and their customers in doing so.
Sustainability
In his first Thought Leadership post, Howard Lalli of HL Strategy discusses the National Brownfields Conference that will take place in Atlanta on May 15-17. The conference will focus on environmental revitalization and economic development and will highlight Atlanta’s leadership in national sustainability.
Home Mortgages, with Southeast Mortgage
The Wall Street Journal reported that housing is leading the way in the economic recovery because of the ripple effect it’s creating for corporations. J.D. Crowe describes the phenomenon and how the housing market is picking up as a result of it.
Public Relations, with Schroder PR
An increase in demand and inability to increase supply can be problematic for a company but it doesn’t have to be a means to an end if a public relations strategy is put in place. Bailee Bowman discusses how Maker’s Mark missed the mark with their PR strategy.
Previously in Thought Leadership: February 12, 2013
Health Care Practice, with VeinInnovations
David Martin continues his discussion of the changes coming to Georgia’s healthcare system. This week, he focuses on how the federally funded insurance exchange will differ from a state run exchange.
Robinson College of Business
In difficult economic times businesses need every possible advantage to reap profits. V. Kumar, Ph.D., describes how utilizing the Customer Lifetime Value (CLV) measurement has provided that advantage to many companies.
Sustainability
In his first Thought Leadership post, Howard Lalli of HL Strategy discusses the National Brownfields Conference that will take place in Atlanta on May 15-17. The conference will focus on environmental revitalization and economic development and will highlight Atlanta’s leadership in national sustainability.
Home Mortgages, with Southeast Mortgage
The Wall Street Journal reported that housing is leading the way in the economic recovery because of the ripple effect it’s creating for corporations. J.D. Crowe describes the phenomenon and how the housing market is picking up as a result of it.
Public Relations, with Schroder PR
One of the most valuable tools modern public relations professionals employ is the ancient art of storytelling. At Schroder PR, we remind our new clients that if they bombard their prospects with numbers and facts, they will likely curtail their interest in working with them.
Previously in Thought Leadership: February 5, 2013
Home Mortgages, with Southeast Mortgage
According to a report by the National Association of Realtors, an increasing number of homebuyers are starting their home search on the Internet. Kathy Gyselinck describes how “going digital” is no longer an option in mortgage professionals’ careers.
Health Care Practice, with VeinInnovations
David Martin continues his discussion of the changes coming to Georgia’s healthcare system. This week, he focuses on how the federally funded insurance exchange will differ from a state run exchange.
Technology, with Zakas & Leonard
In his last Thought Leadership post for SaportaReport, Dennis Zakas looks back on his posts for the past year and details what he learned from his own posts and what we should all remember about technological innovation moving forward.
Public Relations, with Schroder PR
Once told by a newspaper editor he would never work in a newsroom again if he began working in PR, Chris Schroder describes how he has been able to continue a respected career on both sides because of SaportaReport.
Design, with Perkins+Will
There’s basketball texture on the floor, turf on the walls and employee meetings are held on bleachers. This isn’t a sports facility, it’s IMG College of Atlanta’s office redesigned by Perkins+Will. Meena Krenek describes the new sporty space.
Previously in Thought Leadership: January 27, 2013
Design, with Perkins+Will
There’s basketball texture on the floor, turf on the walls and employee meetings are held on bleachers. This isn’t a sports facility, it’s IMG College of Atlanta’s office redesigned by Perkins+Will. Meena Krenek describes the new sporty space.
Home Mortgages, with Southeast Mortgage
According to a report by the National Association of Realtors, an increasing number of homebuyers are starting their home search on the Internet. Kathy Gyselinck describes how “going digital” is no longer an option in mortgage professionals’ careers.
Health Care Practice, with VeinInnovations
David Martin continues his discussion of the changes coming to Georgia’s healthcare system. This week, he focuses on how the federally funded insurance exchange will differ from a state run exchange.
Technology, with Zakas & Leonard
A “Kurzweil Kontroversy” has arisen out of questions concerning the validity of Ray Kurzweil’s Singularity theory. Dennis details the argument for and against Kurzeweil’s theory.
Public Relations, with Schroder PR
Once told by a newspaper editor he would never work in a newsroom again if he began working in PR, Chris Schroder describes how he has been able to continue a respected career on both sides because of SaportaReport.
Previously in Thought Leadership: January 22, 2013
Design, with Perkins+Will
Allen Post announces that Perkins+Will’s concept for modular classrooms will be on display at the National Building Museum in Washington D.C. Sprout Space incorporates green building strategies that will enhance the student’s learning environment.
Home Mortgages, with Southeast Mortgage
As the housing industry evolves, mortgage professionals must evolve with it. J.D. Crowe details a recent study on hiring practices in the mortgage industry and describes the importance of consumers seeking licensed MLOs.
Health Care Practice, with VeinInnovations
In November 2012, Governor Nathan Deal wrote to the secretary of the United States’ Health and Human Services to notify of Georgia’s decision not to create a state-run insurance program. David Martin discusses reasons behind this decision made by 24 states.
Technology, with Zakas & Leonard
Dennis Zakas provides insight on the speakers announced for the Technology Association of Georgia’s upcoming Georgia Technology Summit titled, “Global Commerce Revolution: Innovation in Every Interaction.”
Public Relations, with Schroder PR
Making mistakes is human, but when newsmakers like Lance Armstrong, Manti Te’o, Anthony Weiner or a CEO of a major corporation make a blunder, the world pays attention. Sarah Funderburk discusses reputation management in each of these newsmakers’ blunders.
Previously in Thought Leadership: January 14, 2013
Design, with Perkins+Will
Allen Post announces that Perkins+Will’s concept for modular classrooms will be on display at the National Building Museum in Washington D.C. Sprout Space incorporates green building strategies that will enhance the student’s learning environment.
Home Mortgages, with Southeast Mortgage
According to the NAR Housing Affordability Index, 2012 was the most affordable year to buy a home – at least until 2013 numbers are in. J.D. Crowe explains the index and why 2013 is expected to be even better.
Health Care Practice, with VeinInnovations
With over 700 reported cases of influenza and four flu-related deaths, 2013 has brought a severe flu season with higher than average rates. David Martin details the flu vaccine this year as well as the history of its use.
Technology, with Zakas & Leonard
From the Georgia Technology Summit to FinTech to parking tickets, Dennis Zakas continues his look back at 2012 and summarizes the most important things he learned over the year.
Public Relations, with Schroder PR
Chris Schroder describes the importance of what’s “between the commas” for developing a business’ brand identity and the accompanying confidence that comes with those able to convey their skills and values with these select words.
Previously in Thought Leadership: January 8, 2013
Home Mortgages, with Southeast Mortgage
The fiscal cliff has been avoided and a deal has been made. J.D. Crowe explains components of the deal that could influence the housing industry in 2013.
Health Care Practice, with VeinInnovations
Like many individuals, the health care industry enters the new year with a resolution. David Martin continues his conversation with Matt Gove about the health care industry’s resolution to lower costs.
Technology, with Zakas & Leonard
The United States’ recent economic status has made many less optimistic about economic growth and job creation. Dennis Zakas explains how we need a way to reconcile the commonly-held belief that technology innovations will have a beneficial impact on the economy.
Public Relations, with Schroder PR
The Associated Press announced it will begin having sponsored tweets on its Twitter feed. Bailee Bowman describes the evolving platform in which social media incorporates advertising.
Design, with Perkins+Will
In the last part of a four-part series on social responsibility and pro bono work, Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, discusses the relationship the firm has with other consultants on its pro bono projects.
Previously in Thought Leadership: January 2, 2013
Design, with Perkins+Will
In the last part of a four-part series on social responsibility and pro bono work, Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, discusses the relationship the firm has with other consultants on its pro bono projects.
Home Mortgages, with Southeast Mortgage
With a focus on the year ahead, J.D. Crowe describes how making personal and business goals instead of resolutions provides a better chance for success in 2013.
Health Care Practice, with VeinInnovations
David Martin shares the final three clips from an interview with Matt Gove, chief marketing officer for Piedmont Healthcare. This week, he and Matt discuss the integral role Grady Memorial Hospital plays in the Atlanta health care system.
Technology, with Zakas & Leonard
Dennis Zakas looks back on his last year of blogging for Thought Leadership and describes the importance of not only having ideas, but having the right medium to make ideas heard.
Public Relations, with Schroder PR
Schroder PR began 10 years ago and while a lot has changed in the PR industry since, the core principles remain. Chris Schroder describes what PR principles have endured the test of time.
Previously in Thought Leadership: December 18, 2012
Design, with Perkins+Will
In the last part of a four-part series on social responsibility and pro bono work, Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, discusses the relationship the firm has with other consultants on its pro bono projects.
Home Mortgages, with Southeast Mortgage
The past year has been a whirlwind for the housing market and there is a lot of discussion about what’s on the horizon in 2013. As the year comes to a close, Cal Haupt recaps what has happened in the housing market over the past 12 months.
Health Care Practice, with VeinInnovations
In the third installment of the series, David Martin sits down with Piedmont Healthcare’s chief marketing officer for a conversation about healthcare. This week, the two discuss the effects of Piedmont’s visionary CEO, Tim Stack, who passed away earlier this year.
Technology, with Zakas & Leonard
What can a tech company learn from the Rolling Stones? As the iconic band celebrates their 50th anniversary, Dennis Zakas provides 10 business lessons he has learned from the group.
Public Relations, with Schroder PR
The devastating tunnel collapse in Japan sheds light on how easily one cog in the machine can cause so much damage. Schroder PR Account Manager Sarah Funderburk explains the importance of preparing for crises situations like this one.
Previously in Thought Leadership: December 11, 2012
Design, with Perkins+Will
In the last part of a four-part series on social responsibility and pro bono work, Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, discusses the relationship the firm has with other consultants on its pro bono projects.
Home Mortgages, with Southeast Mortgage
Atlanta ranks among the 201 cities with improving housing markets. J.D. Crowe details the determining factors that landed Atlanta on the list as well as what the short term improvements indicate for the housing market long term.
Health Care Practice, with VeinInnovations
In the second post of the series, David Martin continues a health care conversation with Piedmont Healthcare’s chief marketing officer, Matt Gove. This week, they discuss new marketing ideas spreading across the health care industry.
Technology, with Zakas & Leonard
Some argue that the impact of genomics already goes beyond diagnostics. In this week’s post, Dennis Zakas discusses the opposing views of the Human Genome Project.
Public Relations, with Schroder PR
The devastating tunnel collapse in Japan sheds light on how easily one cog in the machine can cause so much damage. Schroder PR Account Manager Sarah Funderburk explains the importance of preparing for crises situations like this one.
Previously in Thought Leadership: December 3, 2012
Design, with Perkins+Will
In the last part of a four-part series on social responsibility and pro bono work, Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, discusses the relationship the firm has with other consultants on its pro bono projects.
Home Mortgages, with Southeast Mortgage
Both political parties are looking for ways to cut spending. In the process, many in the housing industry fear the mortgage interest tax deduction could be in jeopardy. J.D. Crowe details the central arguments in the debate about the tax deduction’s continuation.
Health Care Practice, with VeinInnovations
In the first of a four-part series, David Martin shares an interview he held with Matt Gove, chief marketing officer for Piedmont Healthcare. This week, they discuss Piedmont’s rebranding, their updated logo and new tagline.
Technology, with Zakas & Leonard
What effect with Nanotechnology innovations have on our economy? In this week’s post, Dennis Zakas continues to analyze the effect of technology innovations on job creation.
Public Relations, with Schroder PR
The devastating tunnel collapse in Japan sheds light on how easily one cog in the machine can cause so much damage. Schroder PR Account Manager Sarah Funderburk explains the importance of preparing for crises situations like this one.
Previously in Thought Leadership: November 27, 2012
Design, with Perkins+Will
In the last part of a four-part series on social responsibility and pro bono work, Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, discusses the relationship the firm has with other consultants on its pro bono projects.
Home Mortgages, with Southeast Mortgage
The housing market still has a ways to go but the recent increase in new home construction provides a positive outlook for 2013. J.D. Crowe explains how the construction could impact not only the housing market, but the economy as a whole.
Health Care Practice, with VeinInnovations
Adding new doctors or expanding your practice comes with a set of challenges. Whenever your business grows, you want to share the news with your community. David Martin describes how in medicine, there are several groups of people to inform.
Technology, with Zakas & Leonard
In times of persistent unemployment, Dennis Zakas looks into technological innovations and whether or not they will lead to the creation of jobs and economic growth. This week, he applies the Christensen framework to the technology trend of Robotics.
Public Relations, with Schroder PR
The childhood favorite, “Wizard of Oz” presented some interesting parallels with the Public Relations industry for Schroder PR Account Coordinator, Bailee Bowman. She explains how sometimes it’s better to be the man behind the curtain instead of the Wizard.
Previously in Thought Leadership: November 20, 2012
Design, with Perkins+Will
In part three of the series on social responsibility and pro bono work, Chris Sciarrone offers guidelines Perkins+Will established for a Social Responsibility Initiative (SRI) that are broadly applicable to other professions seeking to launch similar endeavors.
Home Mortgages, with Southeast Mortgage
The National Association of Realtors 2012 Profile of Home Buyers and Sellers is out and offers some interesting insight on recent market activity. Kathy Gyselinck explains what the numbers in the report can tell us about the housing market in 2013.
Health Care Practice, with VeinInnovations
Varicose veins and spider veins will occur in 50 to 55 percent of women and 40 to 45 percent of men in the United States. David Martin discusses the two common venous conditions, their causes, steps for prevention and treatment.
Technology, with Zakas & Leonard
Dennis Zakas shares statistics and ideas presented during the FinTech Georgia 2012 Symposium that highlighted the strength and breadth of Georgia’s FinTech industry.
Public Relations, with Schroder PR
It’s that time of year for many PR firms to ask their clients to rate how they are being served. Chris Schroder explains how the Schroder PR team approaches this analysis under the direction of a new business advisor.
Previously in Thought Leadership: November 13, 2012
Design, with Perkins+Will
The last 10 years have witnessed a recognizable movement in the architecture profession towards socially relevant, public-interest design. In the second in a four-part series, Chris Sciarrone details six frequently acknowledged reasons for the change.
Home Mortgages, with Southeast Mortgage
Recent reports of movement in the housing market are providing positive projections about long-term benefits. J.D. Crowe provides insight on how the market’s activity indicates that the worst could be over.
Health Care Practice, with VeinInnovations
President Obama has been re-elected and the Senate remains in the Democrat’s control. The Affordable Care Act is here to stay, so what’s next for health care in Georgia? The November 16 deadline for a decision on state insurance exchanges is fast approaching, and David Martin breaks down recent developments across the nation and in our state.
Technology, with Zakas & Leonard
This week, Dennis Zakas applies the “Christensen framework” to innovations associated with one of the technology trends identified by Erik Peterson: Supercomputers and Big Data. He discusses the likelihood of these innovations to have an affect on job growth.
Public Relations, with Schroder PR
We’ve all seen the impact of the east coast’s Frankenstorm. In a new trending post, Sarah Funderburk, account manager at Schroder PR, discusses how the rest of the world received information from victims and the effect the storm will have in the election.
Previously in Thought Leadership: November 16, 2012
Design, with Perkins+Will
The first column in a new four-part series by Chris Sciarrone, an associate in the Atlanta office of Perkins+Will, is on pro bono work and social responsibility in the architecture industry.
Home Mortgages, with Southeast Mortgage
Kathy Gyselinck describes how several members of the Southeast Mortgage team recently bought their first home because of the unique and affordable opportunities the current market provides.
Health Care Practice, with VeinInnovations
November kicks off the holiday season, and temperatures in Atlanta take an earnest drop. David Martin provides a few tips for exercising in cold weather.
Technology, with Zakas & Leonard
While in the initial planning stages of the 2013 TAG Top 40 Innovative Company competition, Dennis Zakas explains the importance of recognizing applicants’ innovations and the likely effect of the innovations on the creation of jobs.
Public Relations, with Schroder PR
We’ve all seen the impact of the east coast’s Frankenstorm. In a new trending post, Sarah Funderburk, account manager at Schroder PR, discusses how the rest of the world received information from victims and the effect the storm will have in the election.
Previously in Thought Leadership: October 29, 2012
Design, with Perkins+Will
Allen Post, author of the columns on Sprout Space in March 2012, writes this week on his experience with the newly opened Eastside Trail of the Atlanta BeltLine.
Home Mortgages, with Southeast Mortgage
Cal Haupt describes the buyers making a comeback – “boomerang buyers.” These buyers aren’t new to the market, but their approach will be different this time around with a foreclosure in their past.
Health Care Practice, with VeinInnovations
Potential patients turn to the Internet to find medical care. Where does your practice rank in a Google search? David Martin discusses hiring a search engine optimization company to improve your rank and increase your visibility.
Technology, with Zakas & Leonard
Dennis Zakas discusses the Human Genome Project in the fourth and final installment of the technology trend series. The research and technology generated from the project presents a wealth of economic opportunities.
Public Relations, with Schroder PR
Chris Schroder’s mom may be old fashioned when it comes to her choice in bourbon, but as she celebrates her 96th birthday this Wednesday, her family hopes they can pull her away from her Facebook feed.
Previously in Thought Leadership: October 23, 2012
Design, with Perkins+Will
In the final post in the series, Amanda Mewborn discusses how reworking the traditional architectural process can lead to increased efficiency, fewer meetings and design changes and more accurate budgeting.
Home Mortgages, with Southeast Mortgage
The final debate was last night – today Cal Haupt gives readers insight on how, despite studies that show election outcomes don’t affect housing prices, leadership in Washington does matter.
Health Care Practice, with VeinInnovations
David Martin discuss the merits of maintaining a healthy online presence. Medical practices that are active on social media sites and regularly post to a dedicated blog increase their chances of patient referral.
Technology, with Zakas & Leonard
In the third installment of the technology trend series, Dennis Zakas takes on something that leaders in every sector will have to grapple with the implications of – big data.
Public Relations, with Schroder PR
So far this year, Schroder PR has hosted a handful of media and crisis training sessions throughout the South – around Atlanta and from Texas to Florida. Chris Schroder gives readers more details on these sessions and how the team can help you … in only 90 minutes.
Previously in Thought Leadership: October 16, 2012
Design, with Perkins+Will
In this third part of a series on the planning and strategy of healthcare design, Amanda Mewborn discusses how she works with the architects at Perkins+Will and their healthcare clients on efficient design that enhances the quality of the patients’ experience.
Home Mortgages, with Southeast Mortgage
Losses of more than $1 billion from 73,000 victims across the U.S. Two hundred businesses shut down. Charges filed against 530 people. Continued mortgage scams mean homeowners need to ensure they always work with reputable professionals in the industry, argues Cal Haupt.
Health Care Practice, with VeinInnovations
Social media allows health care practices and medical professionals to connect with patients in ways like never before, but it comes with risks. A complaint posted to your social media site may violate HIPAA. David Martin writes about preparing a policy for your practice.
Technology, with Zakas & Leonard
Envision technology from a futurist perspective with Dennis Zakas this week. This week he addresses nanotechnology, 3D printing, and what futurist Christopher Barnatt believes their potential possibility could be one day.
Public Relations, with Schroder PR
Cohn & Wolfe’s Stephen Michael Brown’s passion for movies focused him on looking at PR through different lenses. Chris Schroder returns this week with a brand new PR profile!
Previously in Thought Leadership: October 9, 2012
Design, with Perkins+Will
Amanda Mewborn of Perkins+Will worked with a client on to understand process changes in the emergency department of a hospital, and used analytics to determine the impact of those process changes on the physical space.
Home Mortgages, with Southeast Mortgage
CNN Money crunched the numbers and found that in Atlanta, it’s better to buy than to rent. Kathy Gyselinck breaks down why now is the best time to buy in Atlanta.
Technology, with Zakas & Leonard
Inspired by a business conference last week in Park City, Utah, Dennis Zakas considers the effect the robotics revolution might have on the economy and considers again the effects of the creative destruction of capitalism.
Health Care Practice, with VeinInnovations
EHRs will be mandatory in a few years, but for now, the government is providing incentives for practices that make the switch. There are new incentives in 2013, but regardless of that, if you haven’t started the switch, David Martin argues that now is the time to do so!
Public Relations, with Schroder PR
With social media, any customer can smudge an otherwise sterling reputation of the largest or smallest business in America. Chris Schroder delves into the expanding arena of crisis management.
Previously in Thought Leadership: October 2, 2012
Home Mortgages, with Southeast Mortgage
The housing industry is moving in a positive direction, reports Cal Haupt. Mortgage rates again hit historic lows this week, and home prices had their strongest year-to-date gains since 2005. What’s missing is consumer confidence, and it’s a necessary ingredient.
Design, with Perkins+Will
Amanda Mewborn, a Senior Healthcare Operational Planner in the Atlanta office of Perkins+Will, visited Piedmont Newnan Hospital to see how the new hospital is providing world class care to the Coweta County community located about one hour south of Atlanta.
Technology, with Zakas & Leonard
This week, Dennis Zakas draws inspiration from HBO’s “Girls” and the main characters poor internship experience. Read on for lots of good advice on internships, and how to make the most of them.
Health Care Practice, with VeinInnovations
David Martin discusses how to do well by doing good. Reaching out to your community isn’t just a good deed, it’s an effective way to make connections with potential patients and partners in health care.
Public Relations, with Schroder PR
Sarah Funderburk is celebrating her one-year anniversary with Schroder PR this week! She reflects on what she learned over the year, complete with hilarious gifs.
Previously in Thought Leadership: September 25, 2012
Design, with Perkins+Will
In this last column in a series on K-12 design, Barbara Crum, Principal and Market Sector Leader for K-12 at Perkins+Will, discusses a new type of learning environment that mirrors a traditional work place.
Home Mortgages, with Southeast Mortgage
Under proposed rules in the Dodd-Frank Wall Street Reform and Consumer Protection Act, potential homeowners may be required to put down as much as 20 percent of the purchase price to buy a home. That’s a bad idea for potential homeowners. And it’s bad for the economy. J.D. Crowe, vice president of Southeast Mortgage, explains.
Technology, with Zakas & Leonard
Investing in technology is not for the weak of heart. This week, Dennis Zakas discusses angel investors, entrepreneurs, and the lessons both parties learn from their failures.
Health Care Practice, with VeinInnovations
David Martin and the VeinInnovations team volunteered at the metro Atlanta Heart Walk over the weekend. Thousands joined together to raise awareness and funds at the 3.1 mile walk to fight heart disease and stroke.
Public Relations, with Schroder PR
Chris Schroder never thought he’d be entering a beauty contest. Like a lot of progressive PR firms, Schroder PR resists the process known in the industry as a “beauty contest” – competing against other agencies in a series of presentations otherwise called Request for Proposals, or RFPs. But here he was again, showing a little leg!
Previously in Thought Leadership: September 18, 2012
Design, with Perkins+Will
In this second of a series on K-12 design, Barbara Crum, Principal and Market Sector Leader for K-12 at Perkins+Will, discusses the concept of project-based learning and how it was incorporated into the design of Coahulla Creek High School in Dalton, Georgia.
Home Mortgages, with Southeast Mortgage
When the housing market ticked up last month, the media was excited and touted the potential positive benefits for the economy. Do you know the impact of the housing market on our economy overall? J.D. Crowe, vice president of Southeast Mortgage, explains the connection.
Health Care Practice, with VeinInnovations
Last week, David Martin covered the money wasted in our current system of medicine. This week, he delves into places where costs have been lowered, and what the medical industry can hope to learn from them.
Technology, with Zakas & Leonard
Dennis Zakas writes follow-ups to several of his earlier articles. Read on to get an update about Oscar Pistorius and Melky Cabrera, U.S. patent law changes, and the oft maligned PARKAtlanta.
Public Relations, with Schroder PR
The table was turned on profiler Chris Schroder, who is profiled by last week’s Inside Atlanta PR subject, Betsey Weltner!
Previously in Thought Leadership: September 11, 2012
Design, with Perkins+Will
Barbara Crum, Principal and Market Sector Leader for K-12 at Perkins+Will, discusses the transformation of Benjamin E. Mays High School in Southwest Atlanta. Perkins+Will won an Atlanta Urban Design Commission Award for the project in June 2012.
Home Mortgages, with Southeast Mortgage
Guarantee fees will increase on November 1, 2012. This week, Cal Haupt explains what “G fees” are, and why the increase means that if you can buy in September or October, now is the time to act!
Health Care Practice, with VeinInnovations
David Martin will catch you up on the news in medicine. A recent study shows that 30 cents of every dollar spent of health care is wasted on unnecessary care, paperwork, and fraud among other things. What does this mean for the health care debate?
Technology, with Zakas & Leonard
How should you pick an office for your start up? Dennis Zakas gives readers a virtual tour of spaces in Atlanta designed for start ups and explains co-working environments.
Public Relations, with Schroder PR
Betsey Weltner’s PR career at the intersection of politics and the environment was foreshadowed by her childhood. Chris Schroder profiles the founder of Weltner Communications, a PR firm with a concentration in politics.
Previously in Thought Leadership: September 4, 2012
Home Mortgages, with Southeast Mortgage
The housing market data confirms it: now is the time to act if you’re in a position to purchase a home. Cal Haupt, president of Southeast Mortgage on the unique alignment of factors that may encourage you to take the leap.
Health Care Practice, with VeinInnovations
Last week, the CDC was in the news, providing expert commentary and advice in the wake of Yosemite’s hantavirus scare. David Martin on the role of the organization that doesn’t always get as much appreciation as it deserves.
Design, with Perkins+Will
Thoughtful hospice design impacts the caregivers, family members, and patients, and can help to ease stress at a trying time. Ila Burdette of Perkins+Will finishes her series on hospice design with an article about the importance of community interaction.
Technology, with Zakas & Leonard
NASA was in the spotlight again after the passing of Neil Armstrong. The organization is known for trips to the moon and to Mars, but they’re also responsible for a lot of technology we use every day on earth. Dennis Zakas on “Spinoff NASA”.
Public Relations, with Schroder PR
Chris Schroder profiles Charlie Hayslett, who was more than a decade into his career as a newspaper reporter when Bob Cohn of Cohn & Wolfe PR firm called him one afternoon. When he asked, “Have you had enough of the newspaper business?” Charlie said yes.
Previously in Thought Leadership: August 28, 2012
Design, with Perkins+Will
In part four of this series on hospice design, Ila Burdette of Perkins+Will illustrates how a thoughtful hospice design benefits patients, caregivers and families while also attracting community interaction.
Home Mortgages, with Southeast Mortgage
There are too many misconceptions about buying a home. This week, J.D. Crowe, vice president of Southeast Mortgage, dispels several. You may be pleasantly surprised by what you read!
Health Care Practice, with VeinInnovations
Hospitals have begun hiring physicians with a fervor comprable to the 1990s. Unlike then, the goal isn’t just to increase the referral pool. Medicine is preparing for reforms like Accountable Care Organizations, says David Martin.
Technology, with Zakas & Leonard
Earlier this month, Dennis Zakas wrote about the creative destruction of capitalism. This week, he delves even deeper into the theory and how it plays a role in our economy and in the recession.
Public Relations, with Schroder PR
Bailee Bowman went from a casual news reader to a voracious media junkie while studying PR in college. She shares why immersing yourself in media is integral to working in public relations.
Previously in Thought Leadership: August 21, 2012
Design, with Perkins+Will
In part three of this series on hospice design, Ila Burdette of Perkins+Will discusses the importance of the design of outdoor spaces at a hospice in supporting the work of the caregivers.
Home Mortgages, with Southeast Mortgage
Our debt makes us uneasy, no more so than in times of economic uncertainty. Cal Haupt discusses the growing trend of prepaying mortgages. It seems like a good idea, but it’s not always a smart financial move.
Health Care Practice, with VeinInnovations
Yesterday, two newspapers ran stories about rising healthcare costs. Why do patients in the United States pay more for the same or lower results of survival? David Martin on lowering costs by testing what works.
Technology, with Zakas & Leonard
Dennis Zakas honors Furman Bisher, the AJC’s venerated sportswriter, with a “This and That” column to catch readers up on the articles he’s written.
Public Relations, with Schroder PR
When you’re writing a story or pitching a reporter, telling your reader what’s important isn’t effective. Instead, follow the trusted rule of “show, don’t tell”, and your argument will be convincing. Mary-Nevaire Marsh, account coordinator at Schroder PR, writes a how-to that shows.
Previously in Thought Leadership: August 14, 2012
Design, with Perkins+Will
Ila Burdette, principal at Perkins+Will, continues the conversation on designing a hospice with thought and special consideration to its purpose. This week, she discusses why creating places to talk is so important.
Home Mortgages, with Southeast Mortgage
Our debt makes us uneasy, no more so than in times of economic uncertainty. Cal Haupt discusses the growing trend of prepaying mortgages. It seems like a good idea, but it’s not always a smart financial move.
Health Care Practice, with VeinInnovations
The nursing shortage eased as the recession kicked in and nurses working part time or not at all returned to full-time work, but the dire shortage will return, soon. David Martin analyzes the factors contributing to a health care crisis.
Technology, with Zakas & Leonard
Oscar Pistorius’ spirit and springs made history in the 30th Olympiad, and this week, Dennis Zakas considers the implications of Pistorius’ run. Could volunteer amputations ever become desirable to the able bodied?
Public Relations, with Schroder PR
The Olympics were crowned the “social media games” we could call this election the social media showdown. Sarah Funderburk asks, do “Likes” equal votes?
Previously in Thought Leadership: August 7, 2012
Design, with Perkins+Will
In this new three-part series on healthcare design, Ila Burdette, principal at Perkins+Will, discusses the unique challenges of designing a hospice and how design can be used to create a welcoming magnet for the community.
Home Mortgages, with Southeast Mortgage
Cal Haupt, President and CEO of Southeast Mortgage, believes that mortgage rates have hit rock bottom and there’s no where to go but back up. This week, he argues that if refinancing makes sense for your family now is the time to apply.
Technology, with Zakas & Leonard
The creative destruction of capitalism is demonstrated as Dennis Zakas continues his series of posts on the music industry. Apple’s music store was revolutionary … and now, companies like Spotify are the latest revolution.
Health Care Practice, with VeinInnovations
In the fourth and final interview with Linda Matzigkeit, David Martin discusses preventative care. The state of Georgia spends 2.4 billion dollars each year on obesity related diseases, yet preventative care is often overlooked. We have to stop obesity before it starts.
Public Relations, with Schroder PR
Bailee Bowman, the newest member of Schroder PR, got a crash course in crisis management last week. In the middle of a presentation on how to handle a crisis, a crisis was called in. From classroom learning and real-life application, here’s a lesson on how to handle a crisis.
Last Week in Thought Leadership: July 31, 2012
Regional Issues Forum, with the Metro Atlanta Chamber
Amir Farokhi, Executive Director of GeorgiaForward, provides another perspective on today’s transportation referendum. Read here about Mr. Farokhi’s reasons for supporting T-SPLOST. Please go vote today!
Design, with Perkins+Will
After many history lessons, David Green endorses the transportation referendum. The opportunity, he argues, is worth it for Atlanta. Read his full argument for voting yes on T-SPLOST before you go vote today.
Home Mortgages, with Southeast Mortgage
Before the housing bubble burst, many attempted to work as Mortgage Loan Originators part time. Legislation introduced in 2008 makes working as an MLO part time difficult, and inadvisable. Kathy Gyselinck of Southeast Mortgage explains the impact of regulations.
Health Care Practice, with VeinInnovations
In the fourth and final interview with Linda Matzigkeit, David Martin discusses preventative care. The state of Georgia spends 2.4 billion dollars each year on obesity related diseases, yet preventative care is often overlooked. We have to stop obesity before it starts.
Technology, with Zakas & Leonard
Last week, Dennis Zakas celebrated the contemporary rise of vinyl. This week, he discusses the free and easy access the Internet provided, and how Steve Jobs saved the music industry with the invention of iTunes.
Public Relations, with Schroder PR
Bailee Bowman, the newest member of Schroder PR, got a crash course in crisis management last week. In the middle of a presentation on how to handle a crisis, a crisis was called in. From classroom learning and real-life application, here’s a lesson on how to handle a crisis.
Previously in Thought Leadership: July 24, 2012
Regional Issues Forum, with the Metro Atlanta Chamber
Atlanta has a daring past. We bet on “crazy” ideas like the baseball stadium and the airport – where would we be without them? The T-SPLOST vote is July 31. Tom Bell of the Metro Atlanta Chamber believes this is a crazy idea worth betting on.
Design, with Perkins+Will
Perkins+Will principal David Green discusses the two questions our region needs to ask itself as we deal with transportation issues and the upcoming referendum and the two conditions that have to change.
Health Care Practice, with VeinInnovations
In part three of David Martin’s interview with Linda Matzigkeit of Children’s Healthcare of Atlanta, they discuss how the family dynamic can lead to (and combat) childhood obesity.
Technology, with Zakas & Leonard
Denis Zakas waxes poetic about the album art of Flournoy Holmes, the man behind the iconic “Eat a Peach” album cover, and old vinyl albums. Today, the return of vinyl records means better audio fidelity and the artistry of album covers.
Public Relations, with Schroder PR
This week, Chris Schroder profiles a man who counsels his clients. J.R. Hipple, the founder and CEO of Hipple & Co. Reputation Management believes public relations professionals should have a broad set of skills and deep understanding of business.
Home Mortgages, with Southeast Mortgage
With the media trumpeting low rate after low rate for home mortgages, J.D. Crowe explains why these great rates don’t necessarily turn into an tide of home purchases. When rates don’t matter, and when they do.
Previously in Thought Leadership: July 17, 2012
Regional Issues Forum, with the Metro Atlanta Chamber
Clair Muller, former Atlanta City Council transportation chair and former Atlanta Regional Commission Board of Commissioners argues for the passage of T-SPLOST. The vote is only two weeks away!
Design, with Perkins+Will
Perkins+Will principal David Green discusses what our region needs to do to move forward today, based on research, common sense and a Supreme Court Ruling from 1926. Before the July 31 T-SPLOST vote, take a look at our history.
Home Mortgages, with Southeast Mortgage
Mortgage rates hit a new, record low last week. But what difference do the rates really make? J.D. Crowe, senior vice president of Southeast Mortgage, shows that the rates do (and don’t) matter, in good economies and bad.
Health Care Practice, with VeinInnovations
In the second of a four-part series, David Martin interviews Linda Matzigkeit, chief administrating officer at Children’s Healthcare of Atlanta. This week, they discuss why Children’s took a stand against Georgia’s childhood obesity epidemic.
Technology, with Zakas & Leonard
Online courses are becoming more reputable and spreading across the United States. Dennis Zakas reflects on the role of online learning and the way it’s affecting universities like his alma mater the University of Virginia.
Public Relations, with Schroder PR
Chris Schroder profiles Elizabeth Moore, who left a career in accounting in 2000 to join her husband Jeff Moore at Green Olive Media. The couple caters to restaurants, providing PR service designed to boost business.
Previously in Thought Leadership: July 10, 2012
Regional Issues Forum, with the Metro Atlanta Chamber
The Transportation Referendum is 21 days away. If you haven’t decided yet to vote Yes or No, take a look at this week’s column by Mary Moore, founder and CEO of The Cook’s Warehouse. She favors a wholehearted “Yes” on July 31.
Home Mortgages, with Southeast Mortgage
Last week, the Atlanta Journal Constitution reported that some homebuyers find themselves in bidding wars over homes in sought-after locations. If the home you want is in a good school district and has maintained it’s value, you should read Cal Haupt’s tips for competing (and winning) the bidding war.
Design, with Perkins+Will
If you’d like a historical education on transportation in Atlanta ahead of the July 31 referendum, read David Green’s column this week. Atlanta’s transportation debate then mirrors the one we face now in many ways.
Health Care Practice, with VeinInnovations
David Martin premiers his series of interviews with Children’s Healthcare of Atlanta’s Linda Matzigkeit. As chief administrative officer, she is instrumental to the Strong4Life campaign. The first interview reveals shocking statistics you may not know about Georgia’s biggest crisis.
Technology, with Zakas & Leonard
You may not have been able to make it to TechCrunch’s Southeast Mini Meetup, an event that showcases tech startups, but Dennis Zakas did. This week he mini profiles some of Atlanta’s up and coming tech companies and their CEOs.
Public Relations, with Schroder PR
PR is a family affair at the William Mills agency. Chris Schroder profiles the company that keeps things peaceful and professional with two brothers and their mother at the helm of the financially focused agency.
Previously in Thought Leadership: July 3, 2012
Design, with Perkins+Will
David Green of Perkins+Will goes into greater detail about Atlanta’s last transportation referendum in 1922. History repeats itself as citizens decide to vote yes or no on a transportation initiative. What can we learn from our great-grandparent’s version of T-SPLOST?
Home Mortgages, with Southeast Mortgage
Kathy Gyselinck, executive vice president human resources and legal compliance for Southeast Mortgage makes her debut as a Thought Leadership columnist. This week, she provides insight on how to avoid becoming a victim of mortgage fraud.
Technology, with Zakas & Leonard
Dennis Zakas celebrates his Aunt Betty by explaining intellectual property through her pastitso recipe. Inventions, patents, and trade secrets all come together in one tasty Greek dish.
Health Care Practice, with VeinInnovations
Now that the shock of the Supreme Court’s decision on the Affordable Care Act has worn off, David Martin takes a look at how it has affected our health care system and how it will continue to change the status quo.
Public Relations, with Schroder PR
Sarah Funderburk, account manager at Schroder PR, with case studies from Valdez to BP’s gulf disaster, Tylenol’s poison pills, and the Wizarding World of Harry Potter. Learning from the mistakes and successes of others helps you avoid becoming a case study yourself.
Regional Issues Forum, with the Metro Atlanta Chamber
A.J. Robinson, president of Central Atlanta Progress, believes that the decisions we make on July 31 will have a profound impact on the future of our city. A “yes” vote on the transportation referendum is a “yes” vote for a thriving Atlanta in years to come.
Previously in Thought Leadership: June 26, 2012
Design, with Perkins+Will
David Green of Perkins+Will with a lesson from history. Did you know that Atlanta faced the a similar transportation problem in 1922? Take a look through the lens of history about our upcoming referendum.
Home Mortgages, with Southeast Mortgage
Now, overlapping forms waste time and confuse homebuyers when they apply for a mortgage. But there will be less paperwork for homebuyers getting a mortgage soon under Dodd-Frank. Cal Haupt on why simplification makes sense.
Technology, with Zakas & Leonard
Is debt a wolf in sheep’s clothing? Many start ups use convertible debt, which can later become equity. But is it a good deal? Dennis Zakas on healthy business decisions.
Health Care Practice, with VeinInnovations
No health care ruling will be issued until Thursday, but reform has already begun. We spend 16.9% of our GDP on health care, a figure we can’t sustain. David Martin on the fee-for-service system and why accountable care organizations are spreading.
Public Relations, with Schroder PR
Mike Neumeier literally walked through an open door into a PR career. He just as easily could have stepped into advertising. Chris Schroder profiles the founder of Arketi who fit right in to the world of PR.
Regional Issues Forum, with the Metro Atlanta Chamber
The future of Atlanta depends on T-SPLOST. After four decades of losing population, Atlanta is growing, and growing a lot! Mark Toro, partner at North American Properties makes the case for voting yes on the July 31 referendum.
Previously in Thought Leadership: June 19, 2012
Technology, with Zakas & Leonard
Stock options are necessary to reward employees, but a large option pool may give a windfall to investors. Dennis Zakas details compensation pools, employees, investors, and the windfall.
Health Care Practice, with VeinInnovations
Looking for the facts about the Affordable Care Act? The Supreme Court could go one of three ways when they announce their decision. David Martin is here to share information about potential consequences of different decisions without a spin.
Design, with Perkins+Will
Heather Alhadeff, Senior Transportation Planner in the Urban Design practice at Perkins+Will, takes viewers on a journey through Little Five Points. She points out some observations of the streets and sidewalks and their linkage with economic development.
Home Mortgages, with Southeast Mortgage
Basel III, the new global regulatory standard on bank capitol adequacy, stress testing, and market liquidity risk, as it is currently drafted will increase consumer costs and reduce consumers’ choice of mortgage providers. Cal Haupt spells out why the new regulations will hurt smaller community, savings and loans, and regional banks.
Public Relations, with Schroder PR
Two humorous websites get into a very public dispute. When public opinion determines the winner, the site with the most loyal fans always has the upper hand. Mary-Nevaire Marsh, account coordinator at Schroder PR, on TheOatmeal vs. Funny Junk and how fighting in the public sphere means choosing battles wisely and using fans to your advantage.
Regional Issues Forum, with the Metro Atlanta Chamber
July 31 is almost here, and Sam A. Williams, president of the Metro Atlanta Chamber, wants you to vote. Corporate support is mounting in a campaign that many believe will help our city grow and attract businesses. If you haven’t done your research about T-SPLOST yet, this is a good place to start.
Previously in Thought Leadership: June 12, 2012
Technology, with Zakas & Leonard
Dennis Zakas’ son received a ticket through PARKatlanta, and they appealed. It’s an example of how technology can help and hinder the government’s responsibility to uphold basic fairness.
Home Mortgages, with Southeast Mortgage
Before the economy took a hit, there were more than 3500 mortgage brokers and lenders in Georgia. Now, there are less than 750. As more buyers enter the market, there’s an opportunity for a job! J.D. Crowe on the need for young blood in his industry and why it’s a great option for a career.
Health Care Practice, with VeinInnovations
The controversy over the New York City soda ban reflects growing concern over the American obesity epidemic. David Martin wades through hyperbolic language on both sides of the debate and reflects on the role of the government in public health.
Regional Issues Forum, with the Metro Atlanta Chamber
Corporate support is growing for T-SPLOST. Sam A. Williams, president of the Metro Atlanta Chamber, on the transportation referendum and our growing need to “untie Atlanta” to create a hospitable environment for new business in our city.
Design, with Perkins+Will
Heather Alhadeff and David Green of Perkins+Will take over the column this month. They’ll be writing about what makes you react the way you do to certain places and how that relates to health care, economic development – even the transportation referendum.
Public Relations, with Schroder PR
Panicked about getting a job? Panicked about your recent college graduate’s job search? Sarah Funderburk, account manager at Schroder PR, shares her experience finding a job. She’s got solid, practical tips for those just starting out. (Hint: network, network, network!)
Previously in Thought Leadership: June 5, 2012
Health Care Practice, with VeinInnovations
Potential patients now turn to Google and other online searches to find a doctor or practice. David Martin explains the importance of boosting SEO and maintaining your website when trying to attract patients.
Technology, with Zakas & Leonard
Marc Andreesen says that a tech company is a company where, if the developers all quit tomorrow, you have to shut the company down. Dennis Zakas on primary tech companies and TAG.
Public Relations, with Schroder PR
Amanda Brown Olmstead celebrates a long and successful career as the firm she started in 1972 turns 40. Chris Schroder profiles the entrepreneur and takes us through the turns and triumphs that brought her to today.
Regional Issues Forum, with the Metro Atlanta Chamber
Clark Gore, regional managing principal of Cassidy Turley’s Atlanta office and member of the Metro Atlanta Chamber, is here with a convincing article for voting “yes” on T-SPLOST this July.
Home Mortgages, with Southeast Mortgage
Take the doom and gloom predictions with a grain of salt. A smart investor knows when times are good. Cal Haupt on the economic skies that have been blue in Georgia for a year now.
Design, with Perkins+Will
An easy way to add to the sustainability of your renovation is to contact the Atlanta Life Cycle Building center. Paula Vaughn and Perkins+Will use their services, and here’s why.
Previously in Thought Leadership: May 29, 2012
Home Mortgages, with Southeast Mortgage
Sailors and investors have a few things in common. To do their jobs successfully, they both need to know who to navigate rough seas. They also have to recognize the opportunity a clear sky presents. Cal Haupt on the clear financial skies overhead in Georgia.
Design, with Perkins+Will
Last week, Paula Vaughn briefly discussed the Lifecycle Building Center. This week, we have an in-depth look at a program designed to convert waste into wealth!
Health Care Practice, with VeinInnovations
Did the long weekend get you thinking about retirement? You’re not alone! David Martin with a checklist of the top items to take care of before you retire from medicine.
Technology, with Zakas & Leonard
Here’s why you should perfect your elevator speech: “At the end of our elevator pitch, the VC asked if we were going to sell our bundles technology to Amazon. Hmm. Maybe we could teach Amazon a few tricks.” Read on, entrepreneurs!
Public Relations, with Schroder PR
Mary-Nevaire Marsh, account coordinator at Schroder PR, with a look at the Facebook IPO fallout and a look at one of the most difficult and lucrative areas of PR: investor relations.
Regional Issues Forum, with the Metro Atlanta Chamber The debate over the July T-SPLOST vote is heating up. It’s an important moment for Atlanta, so make sure to get educated and vote! Clark Gore, regional managing principal of Cassidy Turley’s Atlanta office and member of the Metro Atlanta Chamber, is here with a convincing article for passing the bill.
Previously in Thought Leadership: May 22, 2012
Home Mortgages, with Southeast Mortgage
J.D. Crowe, vice president of Southeast Mortgage, weighs in on a debate in The Wall Street Journal. Several experts weighed in to decide if now if the best time to buy a home.
Design, with Perkins+Will
In her last video, Paula Vaughn and the Perkins+Will sustainability team reused, repurposed, and worked with the Atlanta Life Cycle Building Center to cut the amount of waste created through their renovation.
Health Care Practice, with VeinInnovations
Do you remember when Children’s Healthcare of Atlanta made national headlines with their shock and awe campaign? David Martin obesity in America and preventative care we can all agree on.
Technology, with Zakas & Leonard
Dennis Zakas does a little digging on the inventors featured in the recent Best Buy ad. Guess who he thinks is the most deserving inventor? Siri might be able to tell you.
Regional Issues Forum, with the Metro Atlanta Chamber
Jeff DuFresne, CCIM, CPM, LEED AP, executive director of the Urban Land Institute – Atlanta District Council, which covers Georgia, Alabama and eastern Tennessee, continues the discussion on transportation improvements.
Public Relations, with Schroder PR
Sarah Funderburk, account manager at Schroder PR, gives five tips on office etiquette.
Previously in Thought Leadership: May 15, 2012
Home Mortgages, with Southeast Mortgage
If your residential real estate contract takes more than 30 days to close, something isn’t right. The majority of closes in Georgia now take 45-60 days. J.D. Crowe, senior vice president of Southeast Mortgage, on why there’s no excuse.
Design, with Perkins+Will
Readily available from the faucet, most of us don’t realize what a precious resource water is. Paula Vaughan of Perkins+Will on water conservation technology in a LEED certified building.
Health Care Practice, with VeinInnovations
Breakthroughs in medicine happen all the time, and it means more to learn for health care professionals. David Martin on the enjoyable challenge of constant learning.
Technology, with Zakas & Leonard
Dennis Zakas had the opportunity to catch up with Kyle Porter and Jon Birdsong of SalesLoft, one of the recent Technology Association of Georgia Top 10 winner for innovation.
Public Relations, with Schroder PR
Sarah Funderburk, account manager at Schroder PR, with a PR 101 lesson inspired by Mother’s Day. Life lessons from Mom really do apply to everything!
Regional Issues Forum, with the Metro Atlanta Chamber
Jeff DuFresne, CCIM, CPM, LEED AP, executive director of the Urban Land Institute – Atlanta District Council, which covers Georgia, Alabama and eastern Tennessee, continues the discussion on transportation improvements.
Previously in Thought Leadership: May 8, 2012
Home Mortgages, with Southeast Mortgage
Mortgage loan originators (MLO) don’t play by the same rules at large banks and non-bank lenders, and Cal Haupt argues that this is hardly fair. Why the MLOs playing field should be level, and how it can benefit the industry and their customers.
Design, with Perkins+Will
Sustainability and efficiency in your building means thinking creatively. Paula Vaughn’s last video details a feature that saves a lot of energy- lighting. One way to save: borrow what’s already there, and bask in natural daylight.
Health Care Practice, with VeinInnovations
Drug shortages haven’t been in the news since February, but it’s still a major problem facing our nation’s ill. David Martin on some of the causes and some of the solutions to one of our nation’s most difficult issues.
Technology, with Zakas & Leonard
Dennis Zakas is back with another story of business innovation. When he and his partner realized their first start up had a flawed business model, they persevered by giving up (and starting over). Businesses are the fruits of hard labor and a willingness to fail before you succeed.
Public Relations, with Schroder PR
Mary-Nevaire Marsh, an Account Coordinator at Schroder PR, writes about grassroots activism on social media. Mark Zuckerberg, founder of Facebook, wanted to make a difference for those waiting for organs. His new organ donor life event feature has led to a surge in registered donors!
Regional Issues Forum, with the Metro Atlanta Chamber
The 2012 State of the Industry: Technology in Georgia Report done in partnership with the Metro Atlanta Chamber shows that innovation will lead us out of the recession. Larry Williams, Vice President of Technology Industry Development at the MAC reports the inspiring findings.
Previously in Thought Leadership: May 1, 2012
Home Mortgages, with Southeast Mortgage
Mortgage fraud is growing in Georgia. You could be fleeced unless you’re careful, and you make sure to watch out for warning signs. Cal Haupt with some important information to avoid becoming a victim of a scam.
Design, with Perkins+Will
Some estimates put energy costs at 30% of an operating budget for the average company. With energy costs on the rise, green tech is growing. Paula Vaughan, Co-Director of Sustainability at Perkins+Will, discusses creative, cost-efficient energy technology.
Health Care Practice, with VeinInnovations
Unnecessary emails, texts, and phone calls are a nuisance, and most of us filter them out. Too many unimportant EHR warning alerts are driving medical professionals crazy. David Martin on filters and the future of EHR alerts.
Public Relations, with Schroder PR
Chris Schroder interviews Caren West, who founded Caren West PR at only 26. Sarah Funderburk with a Trending piece on the Penn State trustee’s decision to hire Edelman PR and repair their damaged reputation.
Regional Issues Forum, with the Metro Atlanta Chamber
Larry Williams, Vice President of Technology Industry Development at the Metro Atlanta Chamber has great news. Atlanta is a global hub for more than air travel- we’re leaders in technology innovation.
Technology, with Zakas & Leonard
Dennis Zakas catches up with Margaret Martin, President and CEO of Merlin Mobility. Her company just won the Harvard Business School’s New Venture Competition for the Southeast!
Previously in Thought Leadership: April 24, 2012
Home Mortgages, with Southeast Mortgage
JD Crowe, Senior Vice President of SEM, on the importance of being a good steward in your industry and the importance of partnership. With a significant decrease in the number of mortgage lenders in Georgia, strong partnerships are more essential than ever.
Design, with Perkins+Will
Paula Vaughan, Co-Director Sustainability for Perkins+Will, showcases the P+W headquarters. It recently received LEED Platinum status with a perfect score of 95 – here’s what that takes, and why it’s a healthy step.
Health Care Practice, with VeinInnovations
Do you know what the fastest growing job in America is? David Martin on hiring medical coders at a health care practice; without a good coder, your business is sunk.
Public Relations, with Schroder PR
Chris Schroder profiles Sharon Goldmacher, President of communications 21. Her firm is celebrating 21 years in 2012. c21 landed an exciting client, the NCAA Final Four, but no, Ms. Goldmacher doesn’t have tickets!
Regional Issues Forum, with the Metro Atlanta Chamber
Larry Williams, Vice President of Technology Industry Development at the MAC reports the inspiring findings of the 2012 State of the Industry: Technology in Georgia Report.
Technology, with Zakas & Leonard
Losing isn’t everything, and it’s no reason to throw in the towel. Dennis Zakas on improving your business by learning through losing.
Previously in Thought Leadership: April 17, 2012
Home Mortgages, with Southeast Mortgage
Choosing a mortgage lender you trust can be the difference between life and (fictional) death. Cal Haupt with an incredible story of unintended consequences that illustrates why researching a reputable lender is worth the time.
Health Care Practice, with VeinInnovations
Medicine makes us healthy, but the waste it creates makes the environment sick. In honor of Earth Day, David Martin takes a look at the steps being taken to reduce the carbon footprint of hospitals and practices around the United States.
Regional Issues Forum, with the Metro Atlanta Chamber
The 2012 State of the Industry: Technology in Georgia Report done in partnership with the Metro Atlanta Chamber shows that innovation will lead us out of the recession. Larry Williams, Vice President of Technology Industry Development at the MAC reports the inspiring findings.
Technology, with Zakas & Leonard
When you start your own business, there will be challenges. But successful businessmen take the punches and adapt. Dennis Zakas on losing, and then pivoting to improve.
Public Relations, with Schroder PR
Chris profiles Carol Cookerly, whose PR firm will celebrate its twentieth anniversary this year. Her varied career history, from a a start as an on-air reporter for Carolina TV stations, a stint at a PR firm, and then selling computers at IBM, led her to create a dynamic PR firm.
Design, with Perkins+Will
Allen Post and Perkins+Will re-imagined the typical school trailer. Sprout Space incorporates the needs of students and teachers with an open, environmentally friendly design.
Previously in Thought Leadership: April 10, 2012
Home Mortgages, with Southeast Mortgage
The process of acquiring a mortgage has become more complicated, and the process can sometimes be frustrating. Cal Haupt is here with some practical and helpful tips to ease the process.
Technology, with Zakas & Leonard
As expected, President Obama signed the JOBS Act last week. Dennis Zakas details the features of the act and how it is designed to promote job creation.
Public Relations, with Schroder PR
Chris Schroder profiles Karin Koser, an Atlanta PR leader who left UGA grad school early for an incredible opportunity to showcase and promote the state of Georgia. Her smart move put her on the path to founding KPK & Co.
Health Care Practice, with VeinInnovations
The way you practice medicine is the most important thing for your patients, but you won’t stay open unless you treat the business side with just as much care. David Martin on treating business and medicine with equal weight.
Design, with Perkins+Will
If you’re tired of seeing your children sent to study in drab, aged trailers, Allen Post wants to introduce you to an alternative. Sprout Space is the innovative new design from Perkins+Will that revolutionizes learning in a makeshift classroom.
Regional Issues Forum, with the Metro Atlanta Chamber
Did you know that China is one of Georgia’s largest trade partners? Mayor Kasim Reed and members of the Metro Atlanta Chamber visited China a few weeks ago to promote healthy relationships and create new business for Georgia on the other side of the world.
Last Week in Thought Leadership: April 3, 2012
Public Relations, with Schroder PR
Former ABC Editor David Rubinger jumped to PR, then corporate and now has his own firm.
Design, with Perkins+Will
Green design is more than a trend; it can cause a huge positive impact in our lives. Allen Post on Sprout Space, the innovative green solution to replace the common schoolyard trailer.
Technology, with Zakas & Leonard
President Obama is expected to sign the JOBS Act on Thursday. Dennis Zakas explains what it is, and how it will affect early-stage technology companies and entrepreneurs.
Health Care Practice, with VeinInnovations
This week, David Martin writes about the side most patients don’t think about when they walk through your door- business. In order for a practice to run smoothly, the business and medical side are equally important.
Home Mortgages, with Southeast Mortgage
Most people look at buying a house with skepticism; Warren Buffett sees an opportunity. Cal Haupt discusses the master investor’s advice.
Regional Issues Forum, with the Metro Atlanta Chamber
Mayor Kasim Reed and members of the Metro Atlanta Chamber visited China last week. China is Georgia’s largest trade partner. Read on to see how trips like these benefit our state.
Previously in Thought Leadership: March 27, 2012
Design, with Perkins+Will
Allen Post continues his essays on Sprout Space, the modern answer to the common trailer in the schoolyard. This week, why green design makes a big positive difference in the lives of students.
Home Mortgages, with Southeast Mortgage
When a really smart investor has an investment idea, we should all take notice. Warren Buffett says buying a house is a good move in the current market. Here’s why Cal Haupt of Southeast Mortgage agrees!
Health Care Practice, with VeinInnovations
We may emphasize multitasking skills on our resumes, but it can be dangerous in the wrong environment. As smartphones and other devices infiltrate hospitals and practices, we need to focus on avoiding “distracted doctoring”.
Technology, with Zakas & Leonard
TAG announces the Top 10 Innovative Technology Companies in Georgia!! See who made the cut and making a difference in Georgia’s tech scene before the March 28 presentation at the Cobb Energy Center.
Public Relations, with Schroder PR
Sarah Funderburk tackles media relations, and provides us with a lesson about mastering the art with five simple tips.
Regional Issues Forum, with the Metro Atlanta Chamber
Metro Atlanta Chamber leaders and Mayor Kasim Reed are in China this week! China is Georgia’s largest trade partner; read on to see all the ways Georgia companies can benefit from trips like these.
Last Week in Thought Leadership: March 20, 2012
Design, with Perkins+Will
Allen Post and Perkins+Will re-imagined the typical school trailer. Sprout Space incorporates the needs of students and teachers with an open, environmentally friendly design.
Home Mortgages, with Southeast Mortgage
Warren Buffett has spoken: one of the smartest investors in America says buying a single-family home is good idea right now. Cal Haupt on encouraging news for the housing market.
Health Care Practice, with VeinInnovations
In our super connected world, people are always close to their smartphones. A whole host of apps have appeared to help you keep your health on track- between calls and texts.
Technology, with Zakas & Leonard
TAG is back with another competition: Business Launch. Dennis Zakas on how ecommerce entrepreneurs get their ducks in a row and what it takes to increase visibility and prestige through a contest.
Public Relations, with Schroder PR
Sarah Funderburk on the perils and pitfalls hidden in the fine print of Pinterest. Is the popular site something you should forgo using? Chris Schroder is off this week.
Regional Issues Forum, with the Metro Atlanta Chamber
July 31, and the vote that could change Atlanta traffic forever, is fast approaching. Here’s why the DeKalb county chamber feels that the passage of TSPLOST is crucial to creating a better Atlanta for everyone.
Previously in Thought Leadership: March 12, 2012
Design, with Perkins+Will
If you live near a rapidly expanding school, you’re familiar with the side effect: a cluster of trailers. Though meant as a temporary fix, many languish in the schoolyard for years. Most are drab and poorly lit, but Allen Post and P+W are determined to change the status quo.
Home Mortgages, with Southeast Mortgage
Cal Haupt likes to see things for himself. Riding his motorcycle around Georgia, he looks for economic indicators. This week, Cal shares his thoughts on the economic downturn, interest rates, and what it means for homebuyers.
Health Care Practice, with VeinInnovations
How do medical professionals spell stress? M-a-l-p-r-a-c-t-i-c-e. David Martin on a clause in malpractice insurance that could mean losing control of how you fight lawsuits filed against you.
Technology, with Zakas & Leonard
The Technology Association of Georgia just announced the 2012 Top 40 Innovative Technology Companies … envelope please!”
Public Relations, with Schroder PR Chris Schroder profiles Bari Love, who for three decades worked on the agency side of PR. Today, she’s using her talents to support Atlanta at the Metro Atlanta Chamber. Mary-Nevaire Marsh writes about the incredible power of social media and how grassroots campaigns have gone virtual.
Regional Issues Forum, with the Metro Atlanta Chamber
The DeKalb Chamber of Commerce endorses the Transportation Investment Act. Leonardo McClarty, President of the DeKalb Chamber writes about why passing the TIA will encourage future economic growth.
Previously in Thought Leadership: March 6, 2012
Design, with Perkins+Will
Allen Post of Perkins+Will discusses fostering a “Culture of Innovation”. How encouraging employees to share innovative ideas grows and sustains a business.
Home Mortgages, with Southeast Mortgage
Cal Haupt takes a look at the housing market, and reports on some very promising signs. Read why he believes the comeback has begun.
Health Care Practice, with VeinInnovations
David Martin explores another aspect of the rapidly changing world of medicine. What rating sites mean for doctors and patients.
Public Relations, with Schroder PR
Chris Schroder profiles Melissa Libby, a PR icon who’s been getting the word out about great Atlanta restaurants for almost 20 years. Facebook rolled out Timeline for brands last week; Sarah Funderburk writes about the opportunities it presents for companies.
Technology, with Zakas & Leonard
Dennis Zakas is both lawyer and inventor, but when he filed his utility patent he hired an experienced patent lawyer. The ins and outs of patenting an invention are far more complex than most people realize.
Regional Issues Forum, with the Metro Atlanta Chamber
Leonardo McClarty, President of the DeKalb Chamber of Commerce, takes a stand on the Transportation Investment Act. Read here why he and the DeKalb Chamber feel that its passage is critical for future economic prosperity.
Previously in Thought Leadership: February 28, 2012
Design, with Perkins+Will
What message does your office communicate to your employees and clients? Joyce Fownes on Perkins+Will’s mission to create spaces that reflect individual cultures.
Home Mortgages, with Southeast Mortgage
The mortgage industry is going through some quiet changes, shifting away from industry norms in the 1990′s to 2008. Cal Haupt elucidates new policies and how they can benefit consumers.
Health Care Practice, with VeinInnovations
The Hippocratic oath that newly licensed physicians traditionally swear includes a provision of doctor-patient privacy. But there are little ways your practice might be breaking HIPPA without knowing it.
Public Relations, with Schroder PR
Chris profiles Bob Hope, an Atlanta PR professional with a colorful history from his days filling seats at Braves games with Ted Turner. Mary-Nevaire Marsh writes about memes- the adaptive trend that pops up over, and over, and over again.
Technology, with Zakas & Leonard
Where are polls conducted nowadays? Heartbyte uses a mobile platform to reach consumers and generate results instantly. Dennis Zakas reports on this fascinating new technology.
Regional Issues Forum, with the Metro Atlanta Chamber
How much time have you spent in Atlanta traffic? Doug Hooker of the Atlanta Regional Commission makes his argument for a penny tax that could save us a lot of time and a lot of money.
Last Week in Thought Leadership: February 20, 2012
Design, with Perkins+Will Different cultures demand different design. Joyce Fownes explains how Perkins+Will designers immerse themselves in a business culture to create a space that reflects their philosophy.
Home Mortgages, with Southeast Mortgage J.D. Crowe, Senior Vice President of Southeast Mortgage, discusses the Mortgage Bankers Association of Georgia (MBAG) and their efforts to help shape positive legislation.
Health Care Practice, with VeinInnovations Medical technology is rapidly evolving to make running a practice easier and more efficient. But don’t neglect the essentials. David Martin discusses healthy financial practices for your business.
Technology, with Zakas & Leonard The Technology Association of Georgia is in the midst of “Where Georgia Leads”, a campaign to raise the profile of Georgia’s technology industry. TAG wants Georgia to be first in the minds of investors. Dennis Zakas on the campaign and the growing contribution of e-commerce.
Public Relations, with Schroder PR Chris profiles Jeff Dickerson, President and founder of Dickerson Communications. He’s been fighting tough battles since high school, and today he’s fighting for the July 31 Transportation Referendum. Sarah Funderburk writes about the implications of Edelman’s Trust Barometer 2012 study results.
Regional Issues Forum, with the Metro Atlanta Chamber Georgia ranks fourth in total hours the average commuter spends in traffic, and 49th in transportation spending per capita. That traffic congestion is costing the average metro Atlantan commuter $924 a year. Doug Hooker, Executive Director of the Atlanta Regional Commission argues for a penny-tax that could save us billions. See the ARC’s initial analysis here.
Previously in Thought Leadership: February 13, 2012
Design, with Perkins+Will Different cultures demand different design. Joyce Fownes explains how Perkins+Will designers immerse themselves in a business culture to create a space that reflects their philosophy.
Home Mortgages, with Southeast Mortgage J.D. Crowe, Senior Vice President of Southeast Mortgage, discusses the Mortgage Bankers Association of Georgia (MBAG) and their efforts to help shape positive legislation for consumers and the mortgage industry.
Health Care Practice, with VeinInnovations When the consumer is king and Internet review sites are ubiquitous, every business could take a lesson from the restaurant adage “service with a smile”. David Martin explores the benefits of service in a health care practice.
Technology, with Zakas & Leonard Dennis Zakas, a tech lawyer and startup tech entrepreneur, analyzes new federal legislation that would provide patents to those who are first-to-file rather than first-to-invent and how it will impact inventors and startups.
Public Relations, with Schroder PR Rob Baskin knows PR from the inside out: as a reporter, client and now president of the Atlanta office of Weber Shandwick. Chris Schroder profiles a PR man who really knows what clients want.
Regional Issues Forum, with the Metro Atlanta Chamber
You’d be shocked at just how much Atlanta’s traffic congestion is costing you a year. Doug Hooker, Executive Director of the Atlanta Regional Commission, presents the findings of a study on our city’s traffic congestion. Read about a penny-tax that could save us billions.
Previously in Thought Leadership: 2/7/2012
Technology, with Zakas & Leonard
Technology, our new Thought Leadership forum, debuts this week. Dennis Zakas, a tech lawyer and startup tech entrepreneur, shares insights on the local tech community. Dennis will go beyond local press coverage to give a full picture of developing and emerging tech companies, along with the entrepreneurs who make them great.
Joyce Fownes describes the Perkins+Will office space. There are 220 employees … and eight offices. How open workstations foster a better working environment and enhance any office.
Home Mortgages, with Southeast Mortgage
Cal Haupt shares his opinions about President Obama’s proposal for a government refinance program. Read why he believes intervention would hinder progress, and why the market should be allowed to recover naturally.
Health Care Practice, with VeinInnovations
Sometimes the “path to the future” is a bumpy road. As paper filing systems become obsolete, hospitals and medical practices across the country will have to move to Electronic Medical Records. David Martin explains why the shift is challenging, but necessary.
Public Relations, with Schroder PR
Chris Schroder profiles Atlanta PR pro Mitch Leff and his thriving online media guide. PRo Bono: Cookerly PR assists Murphy-Harpst Children’s Centers as a pro bono client. Sarah Funderburk takes a look at the Komen controversy in Trending and discusses agency versus corporate PR in PR 101.
Regional Issues Forum, with the Metro Atlanta Chamber
You’d be shocked at just how much Atlanta’s traffic congestion is costing you a year. Doug Hooker, Executive Director of the Atlanta Regional Commission, presents the findings of a study on our city’s traffic congestion. Read about a penny-tax that could save us billions.
Previous Thought Leadership: 1/31/2012
A Branded Environment makes a big difference from the conference room to the break room. Joyce Fownes interviews Meredith Kinney, a P+W Branded Environments Designer, and shows how a space can communicate a company’s brand and help it achieve its goals.
Home Mortgages, with Southeast Mortgage
What were you expecting to hear in the State of the Union? Cal Haupt wanted to hear solid policies to help grow the availability of mortgages for consumers and stimulate the economy. Read about his views and what he would suggest in this week’s column.
Health Care Practice, with VeinInnovations
Websites like WebMD attract millions of viewers each month. They feature some good information, but they can also lead patients in the wrong direction. David Martin discusses the affect of online health sites on the doctor-patient relationship.
Public Relations, with Schroder PR
This week, Chris Schroder profiles Claudia Patton, Chief Talent Officer at Edelman, the world’s largest PR firm. In Trending, learn about media relations in a social media world. There, their, they’re… Sarah Funderburk blogs about the importance of grammar in PR 101.
Regional Issues Forum, with the Metro Atlanta Chamber
Post Properties President and Chamber Board member David Stockert explains why the passage of the 2012 Transit Referendum is critical to creating jobs and easing traffic.
Previous Thought Leadership: 01/23/2012
Joyce Fownes, Perkins+Will’s Interior Design Leader, takes you through the steps her team follows when creating a strategic plan for designing a new office space.
Home Mortgages, with Southeast Mortgage
Cal Haupt, President/CEO of Southeast Mortgage blogs about similarities between tides in Georgia’s Low Country and a recession, and the lessons he learned on the coast.
Health Care Practice, with VeinInnovations
VeinInnovations President/CEO David Martin discusses health care and social media. Find out why a health care practice should overcome its resistance to Facebook and other social media sites.
Public Relations, with Schroder PR
Chris Schroder profiles PR partners Bo Spalding and Glen Jackson and the twist of fate that brought them to the same hospital as their spouses underwent breast cancer surgery on successive days.
Regional Issues Forum, with the Metro Atlanta Chamber
Post Properties President and Chamber Board member David Stockert discusses the 2012 Transit Referendum and why its passage is critical to creating jobs and easing traffic8
