Trick Out My Trip with TimelyTrip (Crowdfunding Bus Stop Signs)

Binh Dam

By Binh Dam, Power Distribution Systems Analyst at Landis+Gyr and Atlanta Chapter of Young Professionals in Transportation member.

It just started one night on my way back from Atlanta’s Music Midtown event. 10th Street was closed to traffic, and MARTA posted plastic holders at three bus stops with a sheet inside telling riders about bus deviations. The plastic holders were not removed immediately after the street was reopened, so that was my opportunity to try something bold. In startups, this would be the minimum viable product (MVP).

I created a timetable, with QR code access to real-time arrivals, and placed it in the plastic holder, and voilà, here is my first TimelyTrip sign! Also, I created a Facebook page and posted a picture of the feat.

TimelyTrip signs address very simple issues. With signs that just say “MARTA Bus Stop”, most stops lack the most basic information: destinations, route numbers, and not least, time. Buses remain a mystery for most without that basic information obviously displayed.

Around the same time, MARTA and IOBY announced “Trick Out My Trip”, a citizen-driven, crowdfunded bus stop improvement challenge. I submitted the concept to IOBY, and to my surprise, they accepted it! Initial contact with MARTA has also been very encouraging.

So, this week (Oct. 20-23), I am fundraising to expand TimelyTrip signs to around 20 popular intersections (see map below). My budget is modest and is around $530 (Well, that’s $10+ per bus stop). IOBY will do a one-day public challenge on October 23 (Thursday) and donation links will be provided then. IOBY will also match donations. Pending funding availability, implementation is slated for mid November (final IOBY completion date is Nov. 25 – just before Thanksgiving).

Unlike timetables found at MARTA shelters and CCT stops that show departure times at a few “timepoints” along each bus route, TimelyTrip introduces two key useful improvements:

  • Combined timetables by destination for a particular stop.
    • Guessing arrival times at a stop between time points is no longer necessary.
    • If multiple routes have the same final destination, no need to consult multiple timetables. All departure times are combined into a single sheet.
  • QR codes for smartphone users to access real-time arrivals for a particular stop.
    • Real-time arrivals complement timetables.
    • It is typically faster and fewer actions are needed to access real-time arrivals using the QR code than via a smartphone app.

Of course, one different TimelyTrip sign has to be printed for each bus stop.

Updates will be posted to the TimelyTrip Facebook pageCrowdsourcing of bus stop signage has been tried in Brasil, and volunteers have set up ad-hoc city signage around the U.S., so why not combine those two initiatives here?

In conclusion, I am excited to see how fundraising goes and look forward to posting TimelyTrip signs around Atlanta, and hopefully this will help make MARTA buses easier to discover! Make a donation today.

Note from MARTA – We have officially launched our TOMT campaign as well. To make a tax-deductible contribution, visit All donations will be matched dollar-for-dollar by Transit Center.

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Trick Out My Trip, Part 3: Mission Accomplished

Lyle V. Harris, Chief Spokesperson, MARTA

By Lyle V. Harris, Chief Spokesperson, MARTA

It’s official: MARTA has submitted its application for Trick Out My Trip, the innovative crowdfunding competition that seeks to help improve the overall transit experience for transit customers around the country.

Thanks again to my colleagues, Shannon Kroll,  Ryan VanSickle, Mark Eatman and Nick Gowens, for collaborating on  MARTA’s proposal to install bicycle repair racks at the Five Points rail station and other transit stops with high bicycle traffic. We also owe a big shoutout to our fellow MARTA-ian Saba Long for keeping us on track and making sure our application made it to the project sponsors – In Our Back Yards (IOBY) – just in time for the Oct. 6 deadline.

Even more gratifying is that MARTA wasn’t alone in getting geeked about the TOMT project. Several weeks ago, after IOBY first announced the competition that will grant winning applicants up to $4,000 in matching funds,  MARTA has received several ideas from customers and private businesses as well as serious inquiries from at least two local jurisdictions that were considering TOMT projects of their own.

Mayor Deborah A. Jackson of the City of Lithonia in DeKalb County, for example, is hoping to use TOMT to install a bus shelter for bus customers as well as an informational panel at near downtown that would “describe the history of Lithonia and the city’s relationship with MARTA, including the contribution to our local and regional development.”

Likewise, Michel Lee, a spokesman for the City of Brookhaven, also in DeKalb, expressed interest in sprucing up a drab, concrete retraining wall along Peachtree Road near the Brookhaven MARTA station with a mural or aesthetic improvements to make it more inviting and visually appealing for customers waiting at nearby bus stations.

Because MARTA considers TOMT a “friendly” competition, other members of our staff – including Tony Griffin in Marketing and Richard Wallace in Planning – were more than happy to offer their guidance and technical assistance in helping Lithonia and Brookhaven with their respective applications.

I don’t know for sure if either Brookhaven’s or Lithonia’s TOMT applications were completed, or if there were other submissions to IOBY that we hadn’t heard about.

No matter.

The whole point of this competition was to get individuals, communities, businesses and local governments thinking about ways to make MARTA better, one bus stop and train station at a time. Regardless of whether any of our projects get funded by IOBY, our mission was accomplished.

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Trick Out My Trip, Part Deux

Lyle V. Harris, Chief Spokesperson, MARTA

By Lyle V. Harris, Chief Spokesperson, MARTA

Last week, I wrote about “Trick Out My Trip” the innovative crowdfunding project being sponsored by In Our Back Yards (IOBY), a non-profit group, and the NYC-based TransitCenter.

These community-focused organizations are offering $4,000 in matching funds for local transit supporters across the country to make small but meaningful improvements to public transportation. What’s not to love about that?

Several of my fellow MARTA-ians got stoked by the prospect of working with our customers, grassroots organizations and affinity groups to make Atlanta’s hometown transit system better, one trip at a time.

But we also worried about IOBY’s fast-approaching Oct. 6 deadline for project submissions to the TOMT crowdfunding challenge.

So…we got busy.

Bit-by-bit, like the parable of “Stone Soup,” the makings of a great TOMT project for MARTA took shape with several employees pitching in.

Fueled by his daily ration of Chik-fil-A nuggets, Nicholas Gowens, a newly minted project manager for MARTA’s Chief of Staff, stopped by my office and casually suggested some sort of “bike project.”

Later that day, the ever enthusiastic Shannon Kroll, a Georgia State University student who works in MARTA’s Office of Research & Analysis, linked up with fearless transit nerds Ryan VanSickle and Mark Eatman, of the Planning Department to kick around other quick and affordable possibilities.

Maybe solar-powered lighting at bus stops? How about some Little Free LibrariesSimme-Seats, anyone?

Sitting in the cozy office of our colleague, Saba Long, we settled on a possible winner: A self-service bike repair kiosk, like this one, in Atlanta’s Woodruff Park.  The kiosks would benefit transit customers who ride to MARTA stations and, for example, may need to inflate a flat tire, mend a broken chain or tighten a wobbly handlebar.

These bike repair kiosks are relatively inexpensive and, given the passionate cycling community here in Atlanta, we hope to garner their support to install one or more of these facilities at strategic MARTA locations for the crowdfunding challenge.

We’ve already had some promising conversations with our friends and allies at Central Atlanta Progress and the Atlanta Bike Coalition. Several MARTA-philes have also emailed us their pledges to help out. (Thanks!)

With less than two weeks left before the TOMT deadline, we’re still sorting out the logistics and trying to identify a Plan B for the bike repair kiosks, if necessary.

The bottom line is that we still want to hear from you. Let us know if you support the bike repair kiosks for MARTA and want to participate in the TOMT challenge or, if you have an even better idea, hit us up at #TrickOutMARTA.

No matter what happens, we’ll keep you posted. Stay tuned…

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Don’t Pimp My Ride. Trick Out My Trip!

Lyle V. Harris, Chief Spokesperson, MARTA

By Lyle V. Harris, Chief Spokesperson, MARTA

Crowdfunding Transit Challenge Set for Oct. 6

 Ever wanted help make MARTA an even better transit system, one bus stop or rail station at a time? Well, now’s your chance.

Last week, the crowdfunding platform IOBY (a cleverly subversive acronym that stands for “in OUR backyards”), and the non-profit Transit Center based in New York, launched a  program called “Trick Out My Trip” that’s providing up to $4,000 in matching funds for community-sponsored projects that will make taking transit easier, safer and more enjoyable.

To get a good idea of what TOMT is all about, check out this fun and funny video that’s posted on IOBY’s website.

The goal of TOMT is to co-sponsor ten, transit-centric projects in cities and towns across the country to demonstrate how smaller, grass-roots efforts can begin to fundamentally change the way people use and perceive public transportation.

“For the most part, investment in transit comes in billions of dollars,” Erin Barnes, executive director of IOBY recently told the Next City blog. “Our focus has always been on small projects. We want to see solutions led by riders and people who actually use the services, rather than municipalities.”

IOBY and the Transit Center point to some of the work already done by transit-supporters around the world who, for example, have installed community gardens at rail  stations, built mini-libraries at bus stops and created art-inspired signage that infuse the often austere, soul-less transit experience with a much-needed human touch.

Although MARTA isn’t planning on putting Persian rugs or reading lamps at its bus stops as IOBY’s video humorously depicts, the transit agency supports our customers and local affinity groups who share our mission of transforming Atlanta’s hometown transit system for the future.

If you want to participate in TOMT, please let us know. But time is of the essence: The deadline for expressing interest in getting a project funded by TOMT is Oct. 6.

Anyone who wants to work with MARTA on a TOMT project can contact me, Lyle V. Harris, MARTA spokesman, or my colleague, Saba Long at

For more details about the TOMT program and how to apply, go here. If you need some inspiration and want to find out what other communities have done to enhance transit, check this out.

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MARTA Open For Business

Ferdinand Risco, Executive Director of MARTA’s Office of Diversity & Equal Opportunity (DEO)

Ferdinand Risco, Executive Director of MARTA’s Office of Diversity & Equal Opportunity (DEO)

MARTA’s Office of Diversity & Equal Opportunity (DEO) is charged with the development, implementation, coordination, and monitoring of all equal opportunity, affirmative action, and civil rights programs required by Board policies and Federal regulations.

Our message is: MARTA is open for business.

Under the leadership of MARTA General Manager Keith T. Parker, the agency has renewed its focus to partner with the private and public sectors.

From transit-oriented development events such as the annual “Development Day” to partnering with the many external stakeholders to attract and educate disadvantaged business owners on how to do business with the agency, we are committed to working with the private sector to make MARTA even better.

Our transit-oriented development is being guided by MARTA’s Board-adopted guidelines.  Our strategic goals included: generating greater transit ridership through clustering mixed-use development around the stations and along corridors; promoting a sustainable, affordable, and growing future for the people of Metro Atlanta; and generating a return on MARTA’s transit investment through enhanced passenger revenues, greater federal support, and development on MARTA property.

We will continue to prove to our partners, both public and private, that we are an asset to the region, creating jobs and new economic opportunity. We are here to continue a dialogue with you, expand our business relationship with you and ultimately contribute to the economic success and quality of life in this region with you.


The Office of Contracts & Procurement and Material (CPM) is responsible for the central procurement function for MARTA, and responsible for administering the purchasing and contracting of goods and services on behalf of all MARTA departments.

Most goods and services that MARTA procures are obtained through a competitive quote or bid process. MARTA strives to solicit competition from as many interested parties as possible.

Current and anticipated vendor opportunities include towing services, facility renovation, escalator and elevator modernization, removal of scrap metals and landscaping.

The agency uses a variety of solicitation methods, including requests for quotations, sealed bids, requests for proposals, GSA/state procurements and emergency procurements.

Register your business online using the MARTA iSupplier Portal Procurement System. All bids, proposals and quotes are available for download from the MARTA website.

MARTA relies on its vendor database as a primary supplier list. Additional recommendations come from internal requesters, market research including the Internet and industry publications, references from other transit properties and DEO recommendations.

Bid packages include instructions for submittal, terms and conditions of the contract, scope of work or technical requirements, forms for bidding and submitting and finally, the DBE goal. All procurement material complies with federal guidelines, best practices according to the American Public Transportation Association, the MARTA Act and staff guidelines.

As is customary in bidding on publicly funded projects, MARTA is required to start with the lowest bid. Responsiveness is determined by MARTA’s Legal Department and bid submittals must meet all material terms and conditions without exceptions. Other evaluation factors include, but are not limited to, quality and responsiveness of the proposal, vendor approach, organization, personnel and facilities.

For more information about doing business with MARTA, including current vendor opportunities, visit the MARTA website.

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Mass Transit Innovations in Atlanta and U.S. Cities

By Carly Queen

By Carly Queen, Georgia Tech graduate student studying civil engineering

I write from my hotel room in Colombia’s second largest city, Medellin. Situated in the Aburra Valley of the Andes Mountains, this city of more than 2 million was known in much of the 1980s and early 1990s, as the most violent city in the world, due to high crime and murder rates that were largely caused by drug cartels. So what brings me here, and what does this have to do with transit in Atlanta? The simplest answer that I can give, though it will confuse and bewilder many of you, is – gondolas.

Gondolas are a type of cable-propelled transit (CPT), typically with enclosed cabins that will detach from the cable that pulls them, to slow down for onboarding and alighting purposes as they pass through a station. You may have seen these on ski resorts or amusement parks, but cities around the globe are increasingly using gondolas as part of their mass transit system. In 2004, Medellin became the first city to fully integrate gondolas into its mass transit system, effectively connecting residents of the poorest, most dangerous neighborhoods at the higher elevations of the urban fringe to social and economic opportunities in the urban core. The city  also has a tourist-oriented MetroCable line that runs to Park Arvi, an eco-park that is otherwise only accessible by an hours long bus ride through curvy mountain roads. Other places with urban gondola systems include London, Caracas, Singapore, Rio de Janeiro, Hong Kong, Germany and Algeria.

In the United States, urban CPT can be found in the form of higher capacity, more costly, and faster aerial trams in Portland, Ore., New York City, and even at Stone Mountain in Georgia (although that is more of a suburban setting). However, none of the lower cost mono-cable detachable gondola (MDG) systems have been used in U.S. cities yet. Designers in Austin, Texas have proposed an extensive gondola system, rather than adding streetcars that compete with automobiles for space on roads. Private investors in Seattle, Wash., have proposed a gondola line to serve the city’s waterfront, without any public funding needed. Proponents of implementing this technology in urban environments cite several enticing factors, including the low cost, quick build time (less than two years), small footprint, minimal noise, consistent speeds (10-12 mph), and short wait times (less than one minute on average), impressive safety record, high reliability, and stunning views as some of the reasons why this technology should be considered among other, more conventional modes when looking to expand a city’s mass transit system. Low-cost MDG systems can accommodate up to 3,000 people per hour per direction, which would take about 50 buses per hour per direction.

So why is it that more than a dozen cities around the world, many in developing countries, have built gondola systems, while U.S. cities hesitate to implement this technology? Perhaps the answer to this question is more obvious. Insurance and liability concerns continue to cripple local and state governments from innovating in the area of transportation, as in many other areas of their operations. Of course, I don’t think that taxpayer money should be spent recklessly, or gambled away on high-risk ventures, but gondolas seem to be neither risky nor reckless. In fact, they seem to be one of the best investments possible with modern technology to serve medium-demand transportation corridors, based on many factors including the good return on investment and willingness of private investors to pay for such systems. This is why, though my specific plan is still being developed, I have proposed the idea of building gondola lines to expand our mass transit system in Atlanta, which I have been calling the Atlanta Skyway project. With our limited funding, high congestion, and physical barriers (railroads, highways, rivers, hilly terrain, etc.), gondolas seem like a potentially ideal fit for serving many of Atlanta’s urban areas. Although I would like to see Atlanta take the lead on something other than traffic congestion, toxicity, inequality, and sprawl, I don’t expect that we will be the first city in the U.S. to integrate urban gondolas into our mass transit system. I am actually hoping that the proposals in Austin or Seattle get off the ground, to clear the path for Atlanta and other U.S. cities to follow suit.

Coming back to Medellin for a moment, I want to share what I have seen here as I pack up to fly back to Atlanta this evening. While visiting this city, which was named the “Most Innovative City in the World” in 2013 by the Urban Land Institute, Citi Bank, and the Wall Street Journal, and just finished hosting the U.N. Habitat World Urban Forum (another reason why I came here), I have been struck by the transformation that has taken place. The barrios that were once so dangerous that even police wouldn’t go there are now accessible even to gringos and tourists, in large part because they are now served by the MetroCable, which also brought clean water and reliable electricity to the area. My visit to Santo Domingo, the highest stop on MetroCable Line K, revealed groups of schoolchildren playing, artists painting murals, street vendors selling fruits and handmade goods, and young people listening to music and generally enjoying the atmosphere around the station. What a difference social innovation and transit expansion can make in just a decade or two!

Atlanta is certainly not Medellin – the culture, topography, climate, history, social structure, and transportation system are vastly different. However, Atlanta could learn a lot from Medellin and other cities around the world that have chosen to embrace innovation.

As I see it, the effectiveness and appeal of our transportation system (not only transit) can only go up by expanding and enhancing our transit system. Given limited funding, we need to get creative with more affordable modes and greater investment from the private sector; but this will require open-minded, visionary leadership. Gondolas could be one part of the solution, but without a willingness to innovate, we won’t know until it is too late.

If Medellin, a city once fraught with violence and inaccessibility, is now a thriving city making waves of progress in many avenues, brought about largely by innovative investments in transportation. This has assisted low-income communities in rebuilding, and provided unimaginable growth to the region. Imagine the difference MARTA could make on the Atlanta urban landscape if they were willing to think outside the box.

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By Eddie Curtis, Georgia Tech Student

Riding transit provides benefits on an individual, community, regional and social level that if share widely might provide a compelling reason for more people to try transit.  One great service that MARTA could provide is marketing itself through a mixture of positive messages associated with riding transit and providing a forum for people within the Atlanta Metropolitan Area to express SMARTA things they are able to accomplish by riding MARTA.  The professional marketing messages and videos could be packaged into short commercials describing the benefits of transit.  The forum would allow people to submit 30-45 second videos of themselves describing why riding MARTA is SMARTA.  The videos would be broadcast as marketing pieces in MARTA stations, and on rail and busses that are appropriately equipped.  MARTA could also tweet copies of the videos on a daily/weekly basis and share the packaged marketing videos for broadcast in the airport, universities, colleges, hotels, businesses and tourist venues.  A free monthly pass could be provided weekly for the most original video that focuses one or more categories.

The categories might include:

  1. Things you can do on MARTA that make you SMARTA than people driving alone in their cars.
  • Reading
  • Meeting new people
  • Getting work or homework done.
  1. Sitting on MARTA is SMARTA than sitting on congested streets and freeways.
  • Describe how space on freeways is conserved when 40 people sit on a bus instead of 40 people sitting in cars alone.
  • Describe the air quality benefits associated with riding a bus or rail instead of driving.
  • The health benefits associated with walking and riding MARTA.
  1. Riding on MARTA is SMATA because it saves money
  • Describe the cost associated with driving from home to work in a car versus riding MARTA.

o   Car Maintenance, fuel, parking

  • Describe employer transit benefit programs.

o   Pre-Tax benefits available for purchase of transit passes

  • Select employers also provide free transit passes
  • Parking buyout programs
  1. MARTA uses SMARTA technology
    • Provide interesting stories about how people are using the MARTA app to use time more effectively as an outcome of knowing when trains and busses are arriving in real time.
    • Provide information about alternative clean air vehicles.

Provide information about studies that MARTA does to improve its service and expansion plans.

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Let’s Get Heavy Rail Up GA400 Corridor Moving

By Phil Downing

I support heavy rail up the GA400 corridor to at least Windward Parkway.  I live in Alpharetta and must commute every day to my office in a building literally across the street from the Sandy Springs MARTA station.  I would definitely use MARTA for my every day commute as well as my frequent trips to the airport.

Extension of MARTA heavy rail north of North Springs is long overdue.  I’m disappointed that the process is taking so long.  I can only hope that somehow we can accelerate the analysis and community input process – as well as the lengthy environmental studies – to get this project moving.

One would think this is a win for many interest groups:

  • Environmentalists would see reduced emissions and pollution from all the cars on GA400
  • Commuters would have options to reduce their drive and get to locations in Atlanta quicker without having to sit in traffic – not to mention reduced gas use, fewer accidents, lower insurance rates, lower stress, more productive time, etc.
  • Employers would gain improved productivity, fewer problems with missed time due to traffic issues
  • Traffic through mid-town would be cut by removing some of the cars from the road ( or at least reducing the rate of growth of the number of cars), positively impacting other citizens in the community
  • The surrounding GA400 corridor communities can further promote quality of life and the positive impact reduced traffic will have on secondary roads
  • It will be easier to get convention attendees from the airport to North Fulton locations driving utilization of convention facilities and local hotels which in turn drives greater economic growth and higher tax receipts for Roswell, Alpharetta, and Johns Creek.
  • Higher tax receipts takes the pressure off having to increase millage rates and that benefits all the homeowners in the area

Atlanta is no longer a sleepy, southern town.  It is a modern, international city with millions of citizens and it should have the transportation infrastructure commensurate with a global city of our size.

I can only encourage MARTA to please do everything you can to accelerate the process and move this forward as quickly as possible.  At some point in time – and I believe we have surpassed that time by years – we need to move past analysis and take action.  Time to get this project started!

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Why MARTA Needs A Mascot

By Cary Bearn, Graduate Student at the Georgia Institute of Technology

By Cary Bearn, Graduate Student at the Georgia Institute of Technology

MARTA has always had its fans and its naysayers…and it always will.  In this way MARTA is like any major sports team.  People get behind MARTA for many a personal reason: some people don’t have access to a car, others don’t care for their car, still others prefer the excitement of the service, and there are even those that ride a particular route at a particular time of day just to see that cute driver they met last week.  However, as of yet, there are no folks who are MARTA fans because of the MARTA mascot.  I propose here that in order to truly expand MARTA fandom, MARTA needs a mascot.

As a self-proclaimed bandwagon fan, I can attest to the fact that a mascot can make all the difference in who I root for.  The best mascots are not the ferocious lions and tigers and bears, oh my, no.  Instead, the best mascots are the banana slugs, the beavers, and the purple cows. An awesome MARTA mascot could sway a child, perhaps one predisposed to root for the Cobb County Braves, to instead root for MARTA.  And, we all know MARTA needs its fans.

MARTA has the opportunity to further enthuse the Atlanta region by crowdsourcing this silliness.  Getting folks involved in designing a mascot and simultaneously gets people involved in MARTA.  A successful mascot does not need to make physical appearances too often, and sparing appearances may be all the more exciting.  Instead the MARTA mascot might serve as a graphic campaign.  Perhaps pasting graphics of the mascot doing different silly things throughout the vehicles, stations, and stops.  Perhaps even along the right of way.  Think “mice on main” in Greenville.

Regardless of the aesthetics, the mascots are often the center of much media attention.  Awkwardly oversized creatures have recently been representing events such as the Olympics and FIFA Cup.  I remember a bizarre bumbling bear balloon in Sochi and Brazil has been toting around some sort of futbol creature.  But it is high time that the mascot extend beyond the world of schools and sports and into the realm of transit.  Transit has long needed a mascot and MARTA, given the frustration so many users and non-users feel with the service, is the perfect institution to usher in such a being.  Bring on the silliness.

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DC Circulator Could Be A Model For MARTA

thomash amed

Thomas Hamed, Georgia Tech Student

When I lived in Washington DC, I was rather impressed with the DC Circulator. These circulator buses served far fewer routes than the region’s main transit system, and yet had many features that made them stand out from other buses. Circulator buses had low floors, ample seating, and came far more frequently than the DC Metrobuses did on the same route. These circulators have existed for only ten years, and yet are a vital part of DC’s transit strategy.

Circulators may work in certain neighborhoods in Atlanta as well. The relatively short headways and small number of routes mean that choice riders, such as tourists, may be more attracted to them. Best of all, the frequent infusion of people that circulators bring means that land uses can support more density. For instance, certain blocks may see more retail once more potential customers show up.

Circulators are easy to get rid of if they do not work. Each line may only take a few buses to keep headways low, potentially costing only a few hundred thousand dollars in capital expenses. This is a far lower cost than the millions of dollars required to implement a fixed guide way system, such as light rail. Additional terminal infrastructure could be provided, but I would suspect MARTA could make use of existing garages to service these vehicles and their crew. Ideally, these circulator buses can be retrofitted to regular MARTA buses easily if the demand does not materialize.

There are a few areas where MARTA could implement circulators. Midtown could definitely support such a system, where the bus route would form a roughly rectangular shape, using Midtown Station as a waypoint. Areas in and around Downtown Decatur could also benefit from a system, especially if they sought to spur development in certain neighborhoods. Even downtown Atlanta could field another circulator, though the route would have to complement the Atlanta streetcar more than compete with it. Whatever the

MARTA may have to commit for several years before it sees results. After all, inducing demand and making place does take time. But with right branding and with cooperation from the neighborhoods, these new bus routes could help to spur density, and make the neighborhoods served a place to be at all hours of the day.

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