Everybody knew her but nobody ever met her

To be sure, there are wonderful experiences to be had in the world of retail shopping but, sadly, the days of the grand department store have come and gone. So much so, that generations of people today have no recollection of a time when shopping meant a trip downtown. And though it is unlikely that we will ever see those days again, it is still a pleasure to think about them, as we do in this week’s Stories of Atlanta.

Lance Russell is an Atlanta-based filmmaker and media communicator who, for over three decades, has been entrusted by clients to tell their stories. A seasoned producer with an innate ability to cut to the heart of the matter, Lance’s instincts are tailor-made for today’s “media bite” culture. Brief, poignant and always entertaining, Lance’s current passion is bringing Atlanta’s colorful and inspiring past to life with his “rest of the story” style video series, Stories of Atlanta. “History’s best communicators,” says Lance, “have always been storytellers. It’s in our DNA. ‘Once upon a time’ is how we got to where we are now.”

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