Marketing in the 1800s
How many times every day do you have your picture taken? By some estimates, which include security cameras, it’s about 75 times. That’s a lot of pictures and it’s one of those 21st century statistics that wouldn’t even translate to Atlantans in the 1800s. Back in the day, having one’s image captured was a rare experience, so rare, that one enterprising Atlanta photographer coined an advertising slogan to encourage people to bring their business to him. The slogan was very effective at creating a sense of urgency, as you will see in this week’s Stories of Atlanta.