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A discussion of the world of public relations, hosted by Schroder Public Relations
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Tag Archives: PR
Private Blunders and Public Apologies
We all make mistakes, and I’d like to think we all apologize when we’re in the wrong. Fortunately, not many people notice when I make a mistake – but when newsmakers such as Lance Armstrong, Manti Te’o, Anthony Weiner or a …
Posted in PR 101
Tagged apologies, blunders, lance armstrong, manti teo, PR, pr 101, public, sarah funderburk, schroder pr
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PR 101: Three things I’ve learned in my first year
Tomorrow will mark my one-year anniversary at Schroder PR. (That statement makes me feel old and young at the same time.) I have definitely learned a lot, made a lot of mistakes, and grown not only as a PR professional, …
Posted in PR 101
Tagged clients, first job, first year, PR, public relations, sarah funderburk, schroder pr
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Illustrating the Point
In my junior year of high school, my English teacher wrote on top of my first essays, “Show, don’t tell!” in red ink and, it seemed to me, with relish. When I reread the paragraphs I’d written, I didn’t see …
Posted in PR 101
Tagged expert pitching, how to write, Life of Pi, pitching reporters, PR, public relations, show don't tell, writing a pitch, writing skills
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Meet the Media
After graduating from Duke University with a degree in English, Blayne Alexander of WXIA 11Alive began her television career when her mentor secured an interview for her with NBC News Washington – not a bad first gig, right? She worked as …
Posted in Meet the Media, PR 101
Tagged 11alive, atlanta, blayne alexander, georgia, meet the media, PR, PR101, public relations, tv, wxia
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PR 101
History Repeats Itself In April 2010, I was taking a class called, “Case Studies and Ethics in PR” as part of the undergraduate public relations program at Auburn. It was one of the toughest and most memorable classes I’ve ever …
Posted in PR 101
Tagged atlanta, auburn, bp, case studies, exxon, georgia, harry potter, johnson and johnson, oil spill, PR, public relations, schroder pr, tylenol, wizarding world of harry potter
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PR 101
I spent this past Sunday celebrating Mother’s Day with my mom in Tallassee, Ala. That prompted me to think of a few things mom has told me over the years that I now apply to my career in PR. I’m …
Posted in PR 101, Uncategorized
Tagged golden rule, honest, lessons, manners, mom, mothers day, PR, reading, share, sisters, succeed, try
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Penn State’s ongoing battle with crisis communication
Last fall when news broke of the Jerry Sandusky scandal, the entire nation wondered how Penn State would handle the crisis. The child abuse fiasco is a public relations disaster that Penn State will surely be dealing with for years …
Posted in Trending
Tagged board of trustees, college, crisis communication, Edelman, football, jerry sandusky, la torre, penn state, PR, public relations, strategy, university
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PRo bono
Join a Benefit this Sunday night and HAVE fun with PR legend Bob Hope This Sunday night, many in the Atlanta PR and business community will attend “Mariposa Miracle,” a fun evening of wine, desserts, videos, a Super Silent Auction …
