We all make mistakes, and I’d like to think we all apologize when we’re in the wrong. Fortunately, not many people notice when I make a mistake – but when newsmakers such as Lance Armstrong, Manti Te’o, Anthony Weiner or a CEO of a major corporation make a blunder, the whole world pays attention. The reputation […]
Tag: PR
Posted inPublic Relations, Thought Leader
Penn State’s ongoing battle with crisis communication
Last fall when news broke of the Jerry Sandusky scandal, the entire nation wondered how Penn State would handle the crisis. The child abuse fiasco is a public relations disaster that Penn State will surely be dealing with for years and years to come. So, what should Penn State do? The day after Sandusky was […]
