adminmegan, Author at SaportaReport

Thought Leadership Will Connect Readers into a Lively Coffee Group

by adminmegan December 5, 2011 10:11 pmFebruary 17, 2023 3:06 pm

When I was an editor of my weekly paper in college, I was invited by Staige Blackford, the editor of the Virginia Quarterly Review, to join a lively morning coffee group. You never knew what the gathered professors or writers were going to discuss each morning, but you knew the conversation was going to be interesting.

When SaportaReport launches our Thought Leadership pages in January, readers of this website will be able to join a lively discussion on a wide variety of subjects over the course of 2012.

Moments, Moments Season 1

SaportaReport to add “Moments” starting in January

by adminmegan November 28, 2011 4:03 pmFebruary 17, 2023 3:05 pm

For nearly three years, SaportaReport has brought you closer to the issues and the diverse personalities that comprise our metro area. Beginning in January, we’ll bring you a little closer with “Moments,” a new column featuring an interview with and a one-minute video of famous and not-so-famous metro Atlantans.

We’ll ask each to share a moment in their lives when, suddenly, everything changed. As we catalog these moments, we hope they’ll add even more value to the mosaic of metro Atlanta stories our team of journalists is weaving on this website called SaportaReport.

Moments, Moments Season 1

Finding the right words to fit in between the commas

by adminmegan September 5, 2011 6:12 pmFebruary 17, 2023 3:03 pm

By Guest Columnist CHRIS SCHRODER, publisher of saportareport.com, president of Schroder Public Relations and a former newspaper reporter and publisher

A few years ago a woman called me in desperate need of communications help. She had just left a top law firm in the city, was hanging out her own shingle and was hoping to attract clients to her new business. She had one minor problem: She could not begin to explain to me or anyone else what it was she actually did in her job.

Guest Column, Moments, Moments Season 1

To my dear mother: please don’t let me be misunderstood

by adminmegan June 27, 2011 12:36 amFebruary 17, 2023 3:04 pm

By Guest Columnist CHRIS SCHRODER, a former newspaper reporter and publisher, is president of Schroder Public Relations in Midtown Atlanta and chief operating officer of saportareport.com

I fancy myself to be a professional communicator – and after 22 years as a newspaperman and 9 years of running my own public relations firm in Midtown Atlanta, I suppose I have a little bit of “street cred.”

But it doesn’t take long for me to be humbled, particularly by my 94-year-old mom.