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Falcons stadium design team will include three local architectural firms

By Maria Saporta

Three Atlanta firms have joined 360 Architecture to partner in the design of a new football stadium, the Atlanta Falcons announced Friday afternoon.

The three firms are: Goode Van Slyke Architecture (GVSA), Stanley Beaman & Sears and tvsdesign. The three firms were selected because are thought to bring “unique skills to the table,” according to the release.

“The three partners selected provide an attractive combination of skill sets, chemistry and capacity,” said Bill Johnson, senior principal of 360 Architecture. “Coupled with their knowledge of Atlanta, and the new stadium area in particular, we look forward to their many contributions to this project.”

GVSA has more than17 years of experience in design, production and management services in the public and private sectors. The firm has managed projects in urban neighborhoods and a has long history in the Vine City neighborhood, where they have designed 15 projects, including the Electric Avenue Mixed- Use Development. GVSA’s participation in the new stadium project will include event level and team store architecture, and administering project review and approval requirements.

“It is both exciting and humbling to be a part of the architectural team that will design this signature stadium,” GVSA principals Chris Goode and Paul Van Slyke said in a joint statement. “We look forward to an innovative partnership and the realization of a landmark stadium that will certainly redefine Atlanta’s downtown landscape. At Goode Van Slyke Architecture, it is our simple goal to affect the environment in a positive way, and this will be our common task with the Falcons and this talented design team.”

GVSA is certified in the City of Atlanta’s Equal Business Opportunity Program as an African-American Business Enterprise.

Stanley Beaman & Sears brings more than 20 years of innovation and technical expertise, as well as a history of successful collaborations with world-class architecture firms. The firm’s participation in the new stadium project will include concourse design and way-finding and environmental graphics.

“We are absolutely thrilled to be a part of this team, and to have an opportunity to work on an incredible landmark project for Atlanta,” said Kimberly Stanley, a principal with Stanley Beaman & Sears. “Our firm has been located downtown for two decades now — and we’re big believers in strong urban centers — so we are particularly excited about the new energy this stadium is going to bring to the city, and the vibrancy it’s going to add to the downtown experience.”

Stanley Beaman & Sears is certified in the City of Atlanta’s Equal Business Opportunity Program as a Female Business Enterprise.

Tvsdesign produced the original and subsequent expansion designs for the Georgia World Congress Center, including the interior remodel in 2007. The firm has first hand knowledge of the Georgia World Congress Center campus, having designed its master plan. Tvsdesign’s participation in the new stadium project will include site and streetscape design, architectural detailing and structural coordination of the exterior building envelope, hospitality and premium interiors design, and construction administration.

“To have the opportunity to be involved in such an important landmark project for our home town is the dream of a lifetime,” said Mark Carter, a principal of tvsdesign. “This is a team of highly respected and talented professionals, and we are extremely honored and excited to be joining them.”

Tvsdesign was among the five finalists of architectural teams, and the only team from Atlanta, that was competing to design the new $1 billion Falcons stadium, which currently is planned to be located just south of the existing Georgia Dome.

The Falcons and 360 Architecture recently completed a conceptual design of the new stadium, which will be presented to the Georgia World Congress Center Authority Board and made available to the media and public on June 18.

The conceptual design does not necessarily represent the final structure, according to the Falcons’ press release. Rather, the conceptual design is intended to provide direction for further design work. 360 Architecture and its partners will now move into a detailed schematic design of the stadium, during which time the concept will be further developed.

The new stadium design is expected to be finalized in April 2014.

Maria Saporta

Maria Saporta, Editor, is a longtime Atlanta business, civic and urban affairs journalist with a deep knowledge of our city, our region and state.  Since 2008, she has written a weekly column and news stories for the Atlanta Business Chronicle. Prior to that, she spent 27 years with The Atlanta Journal-Constitution, becoming its business columnist in 1991. Maria received her Master’s degree in urban studies from Georgia State and her Bachelor’s degree in journalism from Boston University. Maria was born in Atlanta to European parents and has two young adult children.


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