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Saba Long

Let’s get through 2014 elections before we take on Hillary and 2016 elections

By Saba Long

If you watched the Sunday political talk shows over the past few weeks, you would think we are in the midst of a presidential election; but 2016 is in fact more than 850 days away.

The GOP boxing strategy thus far has been a series of one-two punches aimed at President Barack Obama with enough heat to bruise Hillary Clinton’s legacy as his former Secretary of State.

Karl Rove and friends continue to discuss ad nauseam Benghazi. The same goes for votes to repeal the Affordable Care Act.

Week in and week out, partisan pundits pontificate on the presumed presidential nomination of Hillary Clinton. She’s a glass shattering saint to some and to others a brain-damaged, evasive personality.

If the current Clinton competency debate continues at this pace, the public will have heard and seen nearly anything of consequence for a presidential election a full year before the Democratic primary. It’s a communications win for the Clinton camp. But drowning out the voices of other candidates is dangerous territory for a party unable to capitalize on the public gaffes made by its opposition.

Yes, Hillary Clinton has the capacity to be a formidable Democratic nominee for president. The same was said in 2008. Democrats should come up with a solid bench, not just extend a political dynasty.

Republicans, too.

Meanwhile Democrats from Louisiana to Georgia are steering clear of all things involving the President of the United States. The energy expended to avoid declarations of support of policy decisions such as Affordable Care Act ought to be redirected to fixing its errors. Or how about coming up with a cogent, proactive communications strategy – both nationally and at the state level?

Saba Long

Saba Long is a communications and political professional who lives in downtown Atlanta. She serves as the senior council aide and communications liaison for Post 2 At-Large Atlanta City Councilman Aaron Watson. Most recently, Saba was the press secretary for MAVEN and Untie Atlanta -- the Metro Chamber’s education and advocacy campaigns in supportive of the Atlanta Regional Transportation Referendum. She has consulted with H.E.G. an analytics and evaluation firm where she lent strategic marketing and social media expertise to numerous political campaigns, including that of Fulton County Chairman John Eaves and the 2010 Clayton County transportation referendum. In 2009, Saba served as the deputy campaign manager for the campaign of City Council President Ceasar Mitchell. Previously, Saba was a Junior Account Executive at iFusion Marketing, where she lent fractional marketing strategy to various ATDC technology startups operating out of the Georgia Tech incubator, ATDC. For the past two years, Saba has presented on online marketing and politics to the incoming fellows of the Atlanta chapter of the New Leaders Council.


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