Music Midtown
Fans listen to Phoenix at Music Midtown in 2013 (Photo: Maria Saporta)

By Maria Saporta

The City of Atlanta announced Friday afternoon that Live Nation – the promoter for Music Midtown – will be donating $100,000 to support improvements in Piedmont Park to its Department of Parks and Recreation.

Because Music Midtown has been the topic of much conversation on this site for the past week, I thought it would be best to just publish the press release in full. (See below).

Music Midtown
Fans listen to Phoenix at Music Midtown in 2013 (Photo: Maria Saporta)

What is not clear is how the Piedmont Park Conservancy and the City of Atlanta will work to determine what capital improvements will be made and what they will be.

In the first three years that Music Midtown was held in Piedmont Park, Live Nation had made a contribution directly to the Piedmont Park Conservancy. But then there was no donation in 2015 and 2016 – until now.

The welcome news on Friday afternoon merits a celebration.

Thank you Peter Conlon and Live Nation.

City of Atlanta Announces $100,000 Contribution from Music Midtown to Support Capital Improvements in Piedmont Park

Contribution is an additional commitment to the Department of Parks and Recreation from Live Nation

ATLANTA – The City of Atlanta announced today it will receive $100,000 to support capital improvement projects in Piedmont Park from Live Nation, the concert promoter and organizer of the annual Music Midtown event. This funding comes of out the proceeds from this year’s Music Midtown and is an additional commitment from Live Nation, which already donates $400,000 each year to Mayor Kasim Reed’s Centers of Hope initiative and pays for 100 percent of the remediation of Piedmont Park following the event.

“Since its establishment in 1994, Music Midtown has been a steadfast supporter and partner to the City of Atlanta,” said Amy Phuong, Commissioner of the Department of Parks and Recreation. “We thank Music Midtown for the additional boost in funding dedicated to improvements and maintenance at Piedmont Park which serves an estimated four million residents and visitors every year.”

Live Nation was one of the first donors to support Mayor Kasim Reed’s vision to provide state-of-the-art, comprehensive learning and character development activities to Atlanta’s youth. As the Department of Parks and Recreation biggest fundraiser, Music Midtown has contributed nearly $2 million dollars toward the Mayor’s Centers of Hope youth program since 2011.

Under Mayor Reed’s leadership, the Department of Parks and Recreation has reopened every city recreation center and pool, renovated facilities and computer labs and created new afterschool programs. Currently, more than 1,700 young people are served through the Centers of Hope across the city.

Music Midtown generates more than $50 million in economic impact and development to the City of Atlanta annually. The City of Atlanta has been the host location of Music Midtown since 2011.

Maria Saporta, executive editor, is a longtime Atlanta business, civic and urban affairs journalist with a deep knowledge of our city, our region and state. From 2008 to 2020, she wrote weekly columns...

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  1. It is a 100k donation for capital improvements. This is above and beyond paying for the repairs which they have do and do every year. If I am correct they take out insurance to cover any damage to the park.

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