Roswell appears to be ending a controversial business relationship that has drawn criticism from residents over the past three years.
City council voted Monday to terminate a master services agreement with Seer World LLC.
Residents have argued that former Mayor Kurt Wilson and Seer worked together on economic development initiatives without public transparency. Wilson has rejected that characterization. However, the consulting firm was providing services to Roswell before it was later selected through a request-for-proposals process.
Councilman Allen Sells, who views Seer favorably, says the firm played an influential role in helping PBS Aerospace establish its North American headquarters in Roswell and also directed components of the Hillrose mixed-use project.
In April 2024, a divided City Council approved paying Seer consulting firm up to $2 million annually through 2029. Roswell Truth, a community Facebook group whose members track city activity through open records requests, estimates the city has paid Seer nearly $3 million.
Last February, city council canceled the contract of a Seer employee who served as the city’s chief operating officer at an annual salary of $340,000 and cited a lack of transparency in the hiring process.
During Monday’s regular council meeting, resident Andrew Leonardi accused city officials of failing to disclose metrics, costs, contracts and the return on investment tied to deals involving Seer and its founder, Peter Sorckoff.
“Roswell residents deserve transparency, accountability and measurable results for how public money is spent,” Leonardi said during public comment.
Leonardi also suggested there was a pay-to-play arrangement involving PBS Aerospace after Sorckoff, Councilwoman Christine Hall and former Government and Community Affairs Manager Katrina Singletary traveled to the Czech Republic on a trade mission to pitch company executives.
Singletary was hired as government affairs manager at PBS in June 2025, four months after plans for its North American headquarters in Roswell were announced. During the council meeting, Leonardi stated that Hall’s son is employed by PBS.
Hall told SaportaReport that her son earned an airframe and powerplant certification and received multiple job offers before choosing PBS based on what she described as the best fit and proximity to home.
“It’s a good example of how bringing the right employers into the city can create opportunities for residents to live and work here without having to relocate,” Hall said via email.
Hall also wrote that companies such as PBS Aerospace can provide strong career opportunities for students who do not pursue a traditional four-year college path.
Responding to Leonardi’s comments during the meeting, Hall said the company plans to invest between $30 million and “potentially $90 million” in Roswell, while employing more than 100 workers with starting salaries in the six-figure range.
In praise of Seer, Sells added that he has worked with top-tier professionals and considers Sorckoff to be “one of the best.”
“That whole concept of using an outside consultant for the purpose of attracting business… was very well thought out. I think it was necessary and I feel very proud to have been a part of it,” Sells said.
Sells and Hall voted against terminating Seer’s services, while council members Sarah Beeson, Jennifer Phillippi, Eren Brumley and Chris Zack voted in favor.
