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Atlanta at the I-85 Crossroads: A 3,850-square-foot flat screen TV in your face – or not?

By Guest Columnist MIKE DOBBINS, professor of the practice of planning at Georgia Tech’s College of Architecture and former Atlanta planning commissioner

Motorists coming into the city on I-85 southbound toward the Downtown Connector, about 150,000 of them every day, pass on their left a giant wall sign, surmounted by a large sphere. The signs advertise big corporate products, like Comcast, at great profit for the advertising company that owns them. For the 25 years of their existence, with ordinary lighting, most drivers have been able to overcome their distractions and keep their eyes on the road.

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Candler Park commercial by Kelly Jordan

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