As we inched along this past Sunday night in the security line in what seemed like an endless corridor at Logan Boston Airport, my wife Jan tweeted our frustration on her cell phone. Not a major crisis, mind you. Nevertheless, a communications professional somewhere was monitoring comments and responded within a minute or two with […]
Category: Public Relations
Inside Atlanta PR – Profiling the Profiler
Profiling the profiler: Inside Atlanta PR columnist Chris Schroder is quizzed by last week’s interview subject, Betsey Weltner Betsey: Chris, thank you for letting me turn the tables on you. Like all of the public relations practitioners featured in your column in the SaportaReport, you have an interesting career story as well as many interests […]
Charlie Hayslett converted a government reporting career into a successful public affairs career
Charlie Hayslett was more than a decade into his career as a newspaper reporter when Bob Cohn of Cohn & Wolfe PR firm called him one afternoon and asked, “Have you had enough of the newspaper business?” “You happened to have called me on a day when the answer is ‘Yes’,” Charlie told him. That’s […]
Reader of the news
My first journalism writing class was sophomore year of college. It was an intro level class and the first in which we were given writing assignments in my public relations curriculum. My eagerness to write was met with disappointment on the first day of class. The instructor walked us through the syllabus and explained that […]
Trending – Social Media and the POTUS
Do followers = votes? In history class we learned about the first televised presidential debates. In 1960, Americans could turn on their television sets to see Richard Nixon – a sweaty man, gripping the podium and blending into the grey background – versus John F. Kennedy – a calm, tanned, extremely handsome man. In an election where every […]
Inside Atlanta PR
J.R. Hipple learned from the “father of PR” and helps counsel today’s CEOs The last class J.R. Hipple took as a student at Miami of Ohio was public relations. He liked it so much, he decided to prusue a masters in the field. Providence led him to Boston University and to finding a mentor who […]
Trending
Facebook might have a new relationship status with its investors Did you see The Social Network? Watching it made viewers root for the Winklevosses and cheer for Eduardo Saverin. Mark Zuckerberg came off as a socially inept jerk, greedy and just a little bit pathetic. I bet you a billion dollars of Zuckerberg’s fortune he […]
Penn State’s ongoing battle with crisis communication
Last fall when news broke of the Jerry Sandusky scandal, the entire nation wondered how Penn State would handle the crisis. The child abuse fiasco is a public relations disaster that Penn State will surely be dealing with for years and years to come. So, what should Penn State do? The day after Sandusky was […]
Inside Atlanta PR
Sharon Goldmacher might be the only person who can solve this winning PR formula: C21 + 2013 = Final Four When Sharon Goldmacher of communications 21 was trying to decide where to start her career, she had a bit of a Goldilocks experience: New Orleans was too hot and the Baltimore/D.C. area was too cold. […]
Trending
Facebook Brand Timeline Last Wednesday was a pretty big day in the world of social media managers. Facebook unveiled its timeline for brand pages, and everyone should take note for several reasons. The main reason is all pages will convert on March 30, so you should be prepared. My favorite part about the timeline is […]
PR 101
PR 101: Internships When it comes to public relations, the old adage, “You’ll never know until you try,” is right. The best way to start in this field is to look for an internship. With so many facets of the field, one can be overwhelmed choosing a sector to join. Some specific disciplines include, but […]
Inside Atlanta PR
Rob Baskin on What Clients Really Want – and, yes, he should know. Rob Baskin has worked on all sides of the PR equation: as a reporter, a client and now as president of the Atlanta office of Weber Shandwick, a global PR agency with offices in 81 countries. “I’m equally comfortable on either side […]
PRo Bono
Communications 21 supports 2012 NCAA South Regional tourney as dress rehearsal for 2013 Men’s Final Four The city of Atlanta and the NCAA are joining forces to bring two major events in Division I men’s basketball to the city. Not only is the Georgia Dome hosting the 2013 NCAA Men’s Final Four tournament and its […]
