Posted inPublic Relations, Thought Leader

Announcement by The Associated Press to include Samsung-sponsored Tweets is part of an evolving platform

The Associated Press announced it will begin having sponsored tweets on its Twitter feed and Samsung will be the first company to take part in it. Twitter has had advertising for some time in the form of Promoted Tweets – tweets purchased by advertisers that appear in targeted users’ Twitter feeds. The Promoted Tweets are […]

Posted inPublic Relations, Thought Leader

Trending – Social Media and the POTUS

Do followers = votes? In history class we learned about the first televised presidential debates. In 1960, Americans could turn on their television sets to see Richard Nixon – a sweaty man, gripping the podium and blending into the grey background – versus John F. Kennedy – a calm, tanned, extremely handsome man. In an election where every […]

Gift this article