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Delivering the Memo on Personal Economic Liberation

By John Hope Bryant, Founder, Chairman, and CEO, Operation HOPE, Inc.

True power in this world comes from economic independence.

Nobody can give it to you; you must gain it yourself.

The challenge with this truth is that the supermajority of people here in the United States and around the world – the “invisible class,” and the struggling middle class – have one thing in common: they never received “the memo” on free enterprise. They were never told how this world actually works. How do you prosper?  How do you excel? These are questions that I address directly in my just-released book, The Memo: Five Rules for Your Economic Liberation (Berrett-Koehler, 2017).

The Memo is less of a “how-to” book and more of a “how-to-think” and “how-to-be” book.

It’s a book for all those that have too much “month” left at the end of their money. In it, I unpack the rules that lay the foundation for attaining financial freedom—from achieving basic financial literacy to investing in positive relationships and approaching wealth with a completely new attitude. I want to give people the ability to succeed and prosper no matter what roadblocks society puts in their way; restoring their “silver rights.”

The 5 Rules

We Live in a Free-Enterprise System—Embrace It

Your Mind-Set Makes or Loses Money and Wealth—You Choose

Your Relationships Are Investments—Build Relationship Capital with Yourself First

Don’t Just Get a Job—Be Entrepreneurial

Spiritual Capital Is the Start of True Wealth—Own Your Power

Yesterday, CNBC’s Squawk Box was my first stop on the first day of media interviews and promotional appearances in New York City. Watch the clip below of my discussion with hosts Andrew Ross Sorkin, Betty Quick, and Joe Kernen, on the inseparable connection between “inner capital” (mindset, relationships, knowledge, and spirit) and “outer capital” (financial wealth and property).


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